『Is AI Showing Us We're Optimizing The Wrong Things? With Jennifer Fuqua』のカバーアート

Is AI Showing Us We're Optimizing The Wrong Things? With Jennifer Fuqua

Is AI Showing Us We're Optimizing The Wrong Things? With Jennifer Fuqua

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Jennifer Fuqua has spent twenty years inside innovation — at frog, at Fjord, at Ogilvy Consulting, and now as Senior Director of Innovation at M+C Saatchi Consulting — and she's noticed the brief never really changed: faster, cheaper, more certain. This episode asks whether that was ever the right brief. We get into why the VAR argument was never actually about accuracy, why judgment is a skill you can only build by making decisions yourself, and what happens to a market that optimizes for convenience until people opt out of it entirely. Shann and Lynette disagree along the way about whether the extremes are worth listening to. Also: what a 25-year-old should be learning right now, and why the answer is "seemingly meaningless skills."

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