You post consistently. You've got the hashtag block. You post at the "best time". And you still get 14 likes, nine of them from other photographers.

This episode was requested by a photographer who was struggling, and it's for anyone doing everything they were told and getting nothing back. The Instagram advice most of us were given is out of date.

In this episode of The Loud Lens, I cover:

• Who to follow and unfollow, and why following only other photographers is quietly hurting your business
• Why your hashtags aren't working, what Instagram's five-hashtag limit means, and what to do instead (keywords in your captions and your voice)
• When to post, including the "brands don't post at weekends" myth and why the data disagrees with itself
• How to write hooks that stop the scroll in the first two seconds
• How to get more reach and engagement, including why sends matter and how to turn views into enquiries
• Is the blue tick worth it? What Meta Verified costs, what it does and doesn't do, and who it actually makes sense for

If your Instagram is full of beautiful photos and empty of bookings, this one's for you.

Follow The Loud Lens for blunt, no-fluff advice on photography, business and marketing. If this helped, send it to a photographer friend who's struggling.

Find me at Khandie Photography.