『Informed: the podcast for LinkedIn® users』のカバーアート

Informed: the podcast for LinkedIn® users

Informed: the podcast for LinkedIn® users

著者： John Espirian
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"Informed" is for you if you'd like to understand more about how LinkedIn works so that you can be an effective user of the platform. It's hard to know whom to believe with so many self-appointed gurus out there telling you the latest hacks for going viral and earning 7-figure deals. And even LinkedIn's own publications often don't speak to the reality of using the platform. But for those who see past superficial promises and sanitised reports, this podcast provides evidence and thoughtful opinion. With a track record of more than 10 years of sensible, no-nonsense advice about honest best practice for LinkedIn, Informed is a trusted source of insight by many thousands of regular listeners. The show was created by Mark Williams, who's affectionately known as "Mr LinkedIn". Mark retired in late 2025 and handed over the reins of the show to John Espirian, the relentlessly helpful® LinkedIn nerd. John is a LinkedIn trainer and consultant, the founder of the Espresso+ community, the creator of the UpLift Live conference (the UK's original event dedicated to LinkedIn best practice), and the author of the personal branding handbook Content DNA. John's reputation is for getting to the point and for not being a salesy douche canoe, so you can expect short, sharp episodes with zero ads or sponsored slots. This also is NOT an interview show, so if you've read this far then please don't pitch yourself for a guest appearance. However, you're welcome to get in touch if you have a LinkedIn question you'd like John to cover on the show. (To do that, search for the "Informed podcast" company page on LinkedIn and send a message.) This podcast is not affiliated with, endorsed by or approved by the LinkedIn® corporation. John Espirian is an independent trainer and does not work for LinkedIn® – while it would be great to have LinkedIn's endorsement, the show's independence from the corporation means you, the listener, are never fed an airbrushed political spiel.John Espirian マーケティング マーケティング・セールス 個人的成功 経済学 自己啓発
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  • 508. How much can we trust LinkedIn's numbers?

    508. How much can we trust LinkedIn's numbers?
    2026/10/31

    Postbag voice note from Ashley Leeds about negative effects of invitations not being accepted.

    This week, I've seen lots of people reporting very low impression counts.

    Microsoft/LinkedIn official stats for the end of October 2026

    My LinkedIn membership tracker

    Solo and small business owners: join the Espresso+ community to improve your LinkedIn and online presence. Find out more at jesp.me/join

    Support the show: Informed is not sponsored, so all production and hosting is self-funded. To make a small donation, go to jesp.me/informed-tip – thanks!
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    12 分
  • 507. What's your experience of LinkedIn?

    507. What's your experience of LinkedIn?
    2026/10/24

    A few points to consider on what it means to have different experiences of LinkedIn.

    Voice notes for the Postbag:

    • Mark Lee: adverts in the feed and posts referred into the feed
    • Mic Adam: post visibility set to 1st connections only, and event issues
    • Tamas Banki: do reposts affect my own original posts?
    • Mary Wu: connect or follow first?

    What is your experience of LinkedIn?

    Buy a recording from UpLift Live Nano London for only £20

    Solo and small business owners: join the Espresso+ community to improve your LinkedIn and online presence. Find out more at jesp.me/join

    Support the show: Informed is not sponsored, so all production and hosting is self-funded. To make a small donation, go to jesp.me/informed-tip – thanks!
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    16 分
  • 506. Newsletters continued

    506. Newsletters continued
    2026/10/17

    Postbag

    • Mary Wu: post boosting
    • Mic Adam: company pages
    • Ashley Leeds: LinkedIn groups
    • Nicky Oliver: company verifications and newsletters

    Company page comment blocking and removing people from a page

    Pinned comments return

    New recommend / super like reaction for Premium members

    My interview on Embracing Marketing Mistakes

    Solo and small business owners: join the Espresso+ community to improve your LinkedIn and online presence. Find out more at jesp.me/join

    Support the show: Informed is not sponsored, so all production and hosting is self-funded. To make a small donation, go to jesp.me/informed-tip – thanks!
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    17 分
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