『In Good Space』のカバーアート

In Good Space

In Good Space

著者: Alisa Sparks
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In Good Space explores the business behind home staging and interior design.


Hosted by Alisa Sparks, founder of Linden Creek, the show breaks down what it takes to build a profitable, scalable creative company in the home industry.


Episodes cover staging strategy, real estate marketing, pricing, systems, team growth, and franchising, grounded in real-world experience.


Homeowners, real estate agents, builders, staging professionals, and entrepreneurs exploring franchise opportunities will gain a clearer understanding of how successful staging and design companies are built.

© 2026 In Good Space
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エピソード
  • Hiring Your First Team Member As A Force Multiplier
    2026/06/23

    We break down why your first hire can either multiply your growth or quietly create a second job you did not plan for. We share the shift from hiring “extra hands” to hiring a heavy hitter partner who brings speed, judgment, and real relief to the owner.

    • the real cost of hiring for affordability instead of impact
    • hiring down versus hiring up for a first role
    • why training and oversight can erase the time you hoped to save
    • what a partner-style first hire looks like in practice
    • speed as an early-stage business advantage
    • problem solving and critical thinking as non-negotiables
    • the “handled it” phone call as the litmus test
    • using simple tasks to vet execution and focus
    • hiring to complement our strengths and cover our weaknesses
    • when it finally makes sense to hire a trainable team member

    Love design, but think like a business owner? If you're ready to leave your nine to five and want to do something that's buildable and scalable, check out linden-creek.com/franchise and see if Linden Creek is the right fit for you.
    To stay up to date with more conversations like this one, subscribe.


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    12 分
  • What If Your Biggest Business Headache Is Your Next Product?
    2026/06/09

    We share the behind-the-scenes story of how we turned a constant home staging pain point into an exclusive, large-scale art line that finally meets our standards for weight, durability, and timeless style. We walk through the real manufacturing learning curve, the moment we chose quality over sunk costs, and why the problems you keep bumping into might be pointing you toward your next big opportunity.


    • the real constraints of sourcing large-scale staging art for MLS-ready homes
    • why retail options create sameness and weaken brand differentiation
    • deciding to manufacture our own art with zero prior experience
    • partnering with artist Megan Mahaney to keep the work original and versatile
    • traveling to inspect production and finding quality issues in the first run
    • choosing to scrap finished inventory and rebuild for better materials and hardware
    • treating mistakes as tuition and planning for longer timelines
    • reframing ongoing business friction as a product and growth opportunity

    Love design, but think like a business owner? If you're ready to leave your nine to five and want to do something that's buildable and scalable, check out linden-creek.com/franchise and see if Linden Creek is the right fit for you.


    If you found value in this episode, share it with someone else who's in the building phase.

    Support the show

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    9 分
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