Two Weeks to the US Midterm Election: How TV News Needs Experts Who Aren’t Pundits
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Election Day is November 3, and early voting is already underway in Texas. For the next two weeks, election coverage will fill every newscast, every feed and every podcast.Newsrooms aren't only booking political pundits. They need experts who can explain how voting works and what the numbers mean for your wallet, without picking a side.In this episode of Think Like a Producer, I break down how producers book election coverage, and how three kinds of experts can join the conversation:- Election and employment attorneys: can your boss stop you from voting? On Instagram- Economists and financial planners: 3.7% inflation vs. a 3.6% Social Security raise, on LinkedIn- Educators and civics experts: how to research every line on your ballot, on XPlus: why public radio stations write stories about a nonpartisan voter guide, and how to build your content the same way.📰 SOURCES IN THIS EPISODETexas Secretary of State - Important election dates: https://www.sos.state.tx.us/elections/voter/important-election-dates.shtmlSeptember inflation breakdown: https://www.usinflationcalculator.com/inflation/us-cpi-sept-2026-inflation-hits-3-7-as-gas-prices-surge/100073364/Social Security 3.6% increase for 2027: https://www.ssa.gov/news/en/press/releases/2026-10-14.htmlTexas Election Code Section 276.004: https://texas.public.law/statutes/tex._election_code_section_276.004VOTE411 nonpartisan voter guide - WUSF: https://www.wusf.org/politics-issues/2026-07-20/vote411-the-league-of-women-voters-2026-online-nonpartisan-voter-guide-is-activated🎙️ Listen on podcast platforms🎓 The Visibility Program: https://oncamready.com/podcast-offer then https://substack.com/@oncamready🌐 Work with me: https://oncamready.comPitch: hello@oncamready.comRiverside (Affiliate):Record your content with Riverside: https://riverside.sjv.io/09VWrEDiscount Code: OCR15VidIQ (Affiliate): https://vidiq.com/oncamreadyThink Like a Producer, an ON CAM Ready presentation. Monday through Thursday, I break down one news headline so experts can find their angle and produce their own authority.Subscribe for new episodes Monday through Thursday.#ThinkLikeAProducer #Midterms2026 #EarlyVoting #ThoughtLeadership #PersonalBrand