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IA Forward

IA Forward

著者: Shane Tatum and Tonya Lied
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IA Forward is your playbook for success as an insurance agent.


Every week, Shane Tatum, Tonya Lied, and Mike Boesl tackle the real challenges insurance agents face, from growing a profitable book of business and building a stronger team to marketing, leadership, carrier relationships, industry changes, and the decisions that come with owning and running an agency.


No corporate talking points. No textbook advice. Just honest conversations, practical strategies, a few strong opinions, and lessons you can actually use in your agency.


Whether you’re building your first book, growing an established agency, or trying to figure out what’s next, IA Forward is about helping you think bigger, lead better, and build a business you actually want to own.


Learn more at www.integrapartnernetwork.com

© 2026 IA Forward
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  • We're Headed Toward a Soft Market. Now What?
    2026/10/06

    The insurance market is softening. That sounds like good news, right? Maybe. But for agency owners, a soft market brings a completely different set of challenges.

    Clients have more options. Carriers want to write business again. Prices are becoming more competitive. And the book of business that felt relatively protected during the hard market may suddenly be getting a lot more attention from your competition.

    Shane and Tonya discuss what agency owners should be doing now, because when everybody is back in the game, you need to be playing offense, too.

    Learn more at IntegraPartnerNetwork.com.

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    58 分
  • The Problem With "Let Me Get You A Quote"
    2026/09/29

    “Let me get you a quote.”

    Insurance agents say it every day.

    Shane, Tonya, and Mike talk about how the insurance industry became so focused on quoting, why agents should change the conversation.

    Because your value isn’t in producing a number. It’s in the expertise, advice, and relationship behind it.

    Learn more at IntegraPartnerNetwork.com.

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    1 時間 5 分
  • Fast Forward: If You’re Not Talking With Your Clients, Who Is?
    2026/09/25

    Four out of five policyholders say they’ve never received proactive communication from their insurance agent. 4 out of 5. That’s not a communication problem. It’s a customer experience problem.

    Shane and Tonya discuss why real client communication is one of the most overlooked retention strategies in the insurance industry. They share practical ways insurance agents can build stronger relationships, improve the customer experience, and make renewal a non-event.

    Creating stronger relationships doesn’t have to be complicated. You just have to start. Because if your clients only hear from you when it’s time to get their money, don’t be surprised when they start listening to someone else.

    Learn more at IntegraPartnerNetwork.com.

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    16 分
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