​In this Swift chat conversation, Marie Swift sits down with Frank Corrado, a fiduciary financial advisor whose career has spanned public accounting, two decades at JP Morgan, over 20 years running his own independent RIA, and founder of Pivot Point, which partners with financial advisors and their clients as a "Chief Behavioral Officer" to help people move from insight to action at life's pivotal decision-making moments. Corrado shares the pivot points that shaped his path, from leaving Wall Street after 9/11 to earning his CFP, becoming a Registered Life Planner through the Kinder Institute of Life Planning, and now pursuing the Certification Financial Transitionist through the Financial Transitionist Institute.

Corrado highlights his new white paper, The Strategic Power of Humanization in Modern Wealth Management, which makes the case that the advisory profession is shifting from product and service-centric models toward a deeply human-centered practice. The conversation digs into the difference between personalization and humanization, why "soft skills" are in fact core skills, and how AI can free advisors to spend more time being guides rather than mechanics – without ever replacing genuine empathy and listening.

He also touches on the benefits of being a member of the Alliance of Comprehensive Planners (ACP) and how that methodology and community of like-minded financial planning and wealth management professionals has been an important part of his success.

Whether you're a financial advisor looking to deepen client relationships, build enterprise value, or simply rethink your value proposition in the age of AI, this conversation offers a thoughtful, experience-tested perspective on what it really means to put people first.

Connect with Frank Corrado on LinkedIn or learn more at www.GoPivotPoint.com.