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How to Use Psychology to Improve Content Quality with Camela Thompson, Ep #101
- 2022/07/26
- 再生時間: 16 分
- ポッドキャスト
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サマリー
あらすじ・解説
Camela Thompson is the VP of Marketing at CaliberMind. She’s spent 15 years in revenue operations before proving herself as a customer-first growth marketer. She’s passionate about helping ops professionals accelerate their careers. In this episode of The Content Callout, we had a great conversation about using data to improve your content strategy and how to use psychology to improve content quality. Don’t miss it!
Outline of This Episode- [1:11] Camela’s 3 rapid-fire tips for listeners
- [1:43] Using data to improve content strategy
- [5:08] Forget “features”—get to the pain point
- [8:30] How to use psychology to improve content quality
- [11:15] The idea of nonviolent communication
- [13:13] Learn about Camela’s Revenue Marketing Report Podcast
- [14:06] The importance of a social presence online
- Nonviolent Communication by Marshall Rosenberg, PhD
- Clearbit (A data activation platform)
- BigQuery
- Corporate Bro's Website and Instagram
- The Revenue Marketing Report Podcast
- Connect on LinkedIn
- Hello@CaliberMind.com
- https://www.contentcallout.com/
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