How to Start a Podcast That Actually Grows Your Business
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How to Start a Podcast That Actually Grows Your Business🙏🙏 Watch The Video & Don’t Forget to Like, Comment, Subscribe, & Share 🧡Thinking about starting a podcast for your business, but still waiting for the perfect idea, equipment or moment to begin?In this episode of Speak & Serve, I’m joined by podcasting expert Mike Roberts from Making Digital Real to explore how you can start a podcast, build trust with your audience and use the power of your voice to grow your business.And here’s the important bit: you don’t need thousands of listeners.Mike shares how one listener to a niche podcast went on to become one of the host’s biggest clients. Because successful business podcasting isn’t necessarily about going viral. It’s about being heard by the right people.We discuss:• How to start a podcast without expensive equipment• Why voice is so powerful for building trust• The simplest podcast setup for beginners• How to find podcast topics your audience will care about• The ideal length and frequency for a business podcast• How podcasting creates evergreen content• Using AI for podcast ideas without allowing AI to replace your personality• Podcast SEO and getting your show found• Why downloads and views aren’t the only measures of success• How podcasting can support your sales and personal brand• How private podcasts can become lead magnets, audio courses and even new revenue opportunitiesIf starting a podcast has been sitting on your to-do list for months, Mike’s message is refreshingly simple: stop chasing perfection and start recording.You don’t need to be Steven Bartlett. You don’t need a £500 microphone. You don’t need thousands of listeners. You just need to start.Find out more about Mike Roberts and Making Digital Real:www.makingdigitalreal.co.ukIf you enjoyed the conversation, subscribe to Speak & Serve and tell me in the comments: what’s stopping you from starting your podcast?