How to Lead Through Crisis with Michael Dermer | Gold with Gould Ep.5
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How to Lead Through Crisis with Michael Dermer | Gold with Gould Ep.5
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Being an entrepreneur is tough enough, but what happens when everything you’ve built is at risk?
I’m joined by Michael Dermer, the founder and CEO of The Lonely Entrepreneur and a recognized leader in the healthcare rewards space. Back in 2008, Michael faced a monumental challenge when the financial crisis nearly destroyed his company overnight.
In our conversation, he shares the creative solutions, resilience, and strategies that helped him navigate those tough times. We also discuss the emotional toll of entrepreneurship and the importance of finding ways to stay grounded under pressure.
Tune in to hear his strategies and insights for surviving the toughest of times.
Specifically, this episode highlights the following themes:
- How to structure a survival plan during a business crisis
- Creative problem-solving to manage costs and resources
- Mental health strategies for entrepreneurs under pressure
Links from this episode:
- Get to know more about Michael Dermer: https://www.linkedin.com/in/michaeldermer
- Learn more about The Lonely Entrepreneur: https://lonelyentrepreneur.com
- Subscribe to The Lonely Entrepreneur YouTube Channel: https://www.youtube.com/@LonelyEntrepreneur
- Follow The Lonely Entrepreneur on Instagram - https://www.instagram.com/the_lonely_entrepreneur/?hl=en
- Learn more about Irresistible Company: https://www.irresistible-company.com
Subscribe to the Podcast:
- YouTube:https://www.youtube.com/channel/UC_9bUTMg9jfqa64r9Nn-e-w
- Spotify: https://open.spotify.com/show/3i7QBY1kuqMegX3MaKZmvC
- Apple Podcasts: https://podcasts.apple.com/us/podcast/the-irresistible
Follow us on Social Media:
- Instagram: https://instagram.com/tiepodcast_?utm_source=qr
- Facebook: https://www.facebook.com/profile.php?id=100090429932666
- TikTok: https://www.tiktok.com/@t.i.e_podcast?is_from_webapp=1&sender_device=pc
- Twitter: https://twitter.com/TIEPodcast_
- LinkedIn: https://www.linkedin.com/company/the-irresistible-company
==== Time Stamps ====
00:00 - Introduction
01:22 - About Michael Dermer
04:24 - 2008 crisis devastated us; Fortune 500 bankrupt
09:42 - Negotiated gift card purchase at significant discount
11:29 - Channel panic into planning for success
16:47 - Consider pivoting if there’s no unique value
19:42 - Sleep prioritized to maintain peak performance
23:01 - Experience elevated them beyond their previous selves
26:13 - Helping entrepreneurs channel passion into success
26:58 - Building platform for entrepreneurs' organized resources access
30:17 - One-stop platform for entrepreneurs' learning and support