『How to Build a Speaking Business Beyond Paid Gigs | Jessica Kriegel』のカバーアート

How to Build a Speaking Business Beyond Paid Gigs | Jessica Kriegel

How to Build a Speaking Business Beyond Paid Gigs | Jessica Kriegel

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Want to get paid to speak and turn your expertise into a growing business? Jessica Kriegel shares how she built a speaking business that out-earned her corporate salary—and eventually sold it. If you're struggling to get speaking gigs, stand out, or turn audience interest into clients, this Speaker Life conversation with Lea Woodford will help you identify your next move. You don't need to wait for a speakers bureau to build your career. Discover how to demonstrate your expertise, deliver a memorable keynote, and follow up with the people who need your help. WHAT YOU'LL LEARN • Build speaking experience and generate referrals while navigating a corporate career. • Use LinkedIn consistently and share real examples that demonstrate your expertise. • Turn keynote presentations into consulting leads with clear next steps and follow-up. • Understand how books, TEDx talks, and a strong speaker reel can support your speaking career. • Keep audiences engaged by balancing useful information with entertainment. HOW DO YOU GET MORE SPEAKING GIGS? Jessica recommends capturing strong stage footage, creating a compelling speaker reel, and asking your network about upcoming events. Early unpaid talks can help you develop your delivery and generate referrals. HOW CAN SPEAKING GENERATE BUSINESS LEADS? Solve a relevant audience problem, show examples of your work, and provide an easy way to connect. Jessica explains how QR codes and direct follow-up help turn audience interest into business conversations. CHAPTERS 00:00 Building a speaking business you can sell 00:35 When speaking income surpassed her salary 02:07 How the Culture Partners acquisition happened 04:39 Speaking while working a corporate job 06:58 LinkedIn strategy for speakers 08:42 Stand out with experience, not just opinions 10:25 Turn speaking engagements into business leads 11:54 How writing a book helped her speaking career 13:12 TEDx opportunities and natural delivery 16:17 Speaker reels, outreach, and getting booked 17:25 Better keynotes: entertainment and audience engagement 20:12 Surrender to Lead: letting go of control _______________________________ 𝗔𝗕𝗢𝗨𝗧 𝗗𝗥. 𝗝𝗘𝗦𝗦𝗜𝗖𝗔 𝗞𝗥𝗜𝗘𝗚𝗘𝗟 Dr. Jessica Kriegel is a keynote speaker, #1 USA Today bestselling nonfiction author, and Chief Strategy Officer at Culture Partners. She helps leaders turn organizational change into measurable results through workplace culture, accountability, and shifts in the beliefs that guide people's actions. As author of Surrender to Lead, Jessica challenges the idea that stronger leadership requires tighter control. Her work explores how letting go of the need to control others can help leaders build ownership and improve performance. Her earlier book, Unfairly Labeled, challenges generational stereotypes in the workplace. Jessica regularly contributes insights on leadership, change, and workplace performance to national media, including CNN, CNBC, Fox Business, and The TODAY Show. She also hosts CEO Daily Brief, a short daily podcast designed to help business leaders approach decisions with greater clarity. With a doctorate in leadership, an MBA, and a master's degree in social transformation, Jessica brings research and practical experience to conversations about how people and organizations change. 𝗖𝗢𝗡𝗡𝗘𝗖𝗧 𝗪𝗜𝗧𝗛 𝗝𝗘𝗦𝗦𝗜𝗖𝗔 Website: https://www.jessicakriegel.com/ LinkedIn: https://www.linkedin.com/in/jessicakriegel/ Instagram: https://www.instagram.com/jess_kriegel/ _______________________________ Your expertise deserves an audience, and a business that pays you for it. Speaker Life with Lea Woodford takes you inside the business of speaking, personal branding, and building influence. Join Lea, Founder and CEO of Speaker Life Media, for candid conversations with leading speakers, bestselling authors, entrepreneurs, and media experts about what it takes to get seen, get booked, and get paid. Discover practical strategies for landing speaking engagements, creating compelling content, attracting media opportunities, and turning your message into lasting income. From unforgettable storytelling to the relationships that open doors, each conversation brings lessons you can put to work. Speaker Life Media connects the magazine, podcast, YouTube channel, and annual Speaker Life Summit into one ecosystem for speakers, coaches, authors, and entrepreneurs ready to grow. Subscribe and turn your expertise into opportunity. Connect with Speaker Life Media and Lea Woodford: Website: https://speakerlifemedia.com Instagram — Speaker Life: https://www.instagram.com/therealspeakerlife/ Instagram — Lea Woodford: https://www.instagram.com/leawoodford/ YouTube — @SpeakerLifeMagazine: https://www.youtube.com/@SpeakerLifeMagazine Facebook — Speaker Life Media: https://www.facebook.com/SpeakerLifeMedia/ LinkedIn — Lea Woodford: https://www.linkedin.com/in/...
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