How to Become an Undeniable Authority in Your Marketing Niche with Xaña Winans
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In this episode I talk with agency owner, Xaña Winans of Golden Proportions Agency--a niche agency for dentists. Join me as I talk with Xaña about how she became an authority in the dental industry, continues to build authentic relationships with clients, and how to be a successful leader as a small business owner.
And remember to subscribe to the amplified agency and leave us a review if you've learned something from one of our guests.
KEY TAKEAWAYS
• How to pick the niche industry tradeshow that’s right for your marketing agency
• How to become an authority in your marketing niche
• Why and how to set client expectations from the very beginning
• How to measure the real ROI on the marketing products you provide for your clients
• How hiring a leadership coach can help you maintain and scale a successful team
• Why it’s important to cultivate a culture of self-awareness in your agency