This episode of The Art of Entrepreneurship is for marketers and business leaders who think a strong strategy is enough to make marketing work.

I’m chatting with Sarah Bielejeski, our Key Account Director at Accelity, who keeps every stakeholder aligned and the friction low; and Sierra Davis, our Marketing Account Manager, who builds the processes that carry a project from kickoff all the way through to results.

We talk about why senior stakeholders who all think they know marketing can quietly stall a plan, how a client that hasn't aligned internally will hand you five different definitions of success, and why reporting only the wins instead of the misses is the fastest way to lose a client's trust.

Tune in if your agency or your team keeps delivering work but you're still not sure it's moving the business forward, and you want to know how to fix that.

✨ This podcast is produced in partnership with Accelity, a full-service marketing agency for bold people growing bold companies.

If you're ready to level up your B2B marketing, check us out.

→ accelitymarketing.com

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