How To Get Brand Deals (With Any Follower Count)
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you don't need a million followers to get paid by brands. you don't need an agent. you don't even need to be famous.
this is your no-bs guide to your first brand deal: how i went from $5,000 my first year to $250,000-$300,000 this year, every platform and agency i use, and how my husband, with only 3,000 followers, has landed a $50,000 brand deal i've never gotten with almost a million followers.
so yeah - let's get into this.
grab my brand outreach templates below ⤵️
docs.google.com/document/d/11FhKsM8bTHbLvnjs-GSTdUqZ78ET-rRz/edit?rtpof=true&sd=true&tab=t.0
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My new book Career Cheat Codes is now available to order. It’s a practical guide to building career leverage, growing your visibility, and turning your expertise into real opportunities.
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02:43 You don't need a million followers (here's what you need)
03:16 Cheat code #1: brand partnership marketplaces
11:58 Do this today: apply to 20 marketplaces
12:26 Cheat code #2: work with an agency
15:53 How to find an agency
17:09 What brands really pay (and the $50K deal I've never gotten)
19:14 Is affiliate marketing worth it?
19:55 The LinkedIn trick brands can't ignore
22:00 Why I always turn one post into a series
23:36 How to cold outreach brands (without an agency)
25:49 My final brand deal rule
Stay connected with me
📧 Contact: courtney@smoothmedia.co
👍 Instagram: @builtinpublicpod
👍 Instagram: @courtlynnjohnson
💼 LinkedIn: Courtney Johnson
🎶 TikTok: @courtney..johnson