『How She Built It』のカバーアート

How She Built It

How She Built It

著者: Karrie Augustine Boyle
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概要

How She Built It is for women entrepreneurs building scalable businesses. Hosted by Karrie Augustine Boyle, CEO of Automate & Elevate, this podcast unpacks the systems, backend strategy, leadership, and infrastructure behind sustainable growth. If you're scaling and ready to build with intention, you’re in the right room. Success isn’t accidental. It’s built.

2026 Karrie Augustine Boyle
マネジメント・リーダーシップ リーダーシップ 経済学
エピソード
  • TikTok Views To A List of 10k Leads in 90 Days | Views Don’t Build Businesses. Infrastructure Does.
    2026/03/05

    What happens when your content goes viral… but your business isn’t ready?

    When Shannon first started creating content on TikTok, she quickly experienced what many creators dream of, a viral video.

    But with 800 comments overnight and no funnel in place, she realized something important:

    Views don’t build businesses. Infrastructure does.

    In this episode of How She Built It, Shannon shares how she turned social media attention into a real business engine, generating 10,000+ leads, thousands of orders, and a scalable system that works even while she’s offline.

    We break down the strategy behind her growth and the lessons every content creator and entrepreneur should understand about turning attention into assets.

    Inside this episode we discuss:

    • How Shannon generated tens of thousands of leads using TikTok
    • Why repeating one clear message beats chasing trends
    • The moment she realized “just sending a link” wasn’t a strategy
    • What happens when content goes viral but you have no system in place
    • How lead capture, funnels, and automation changed her business
    • Why social media attention alone doesn’t create predictable revenue

    If you’re using social media to grow a business, this episode will shift how you think about content, leads, and infrastructure.

    Because at the end of the day:

    Attention is rented.
    Infrastructure is owned.

    00:00 – How Shannon Built a Multi-Million Dollar Business from Social Media

    00:45 – From PTSD to Purpose: The Accidental Entrepreneur Story

    03:30 – Discovering Network Marketing and Online Business

    05:00 – Finding TikTok and Building an Audience

    08:30 – Why Repeating One Message Built Her Authority

    12:00 – The Viral Video That Changed Everything

    14:00 – 800 Comments Overnight… and No System

    16:00 – Why “Just Sending a Link” Isn’t a Strategy

    19:00 – Building a Funnel to Capture Leads

    22:00 – The Shift from Click-and-Buy to Nurturing Leads

    24:30 – How Automation Handles 100–300 Leads a Day

    27:00 – Delegating Tech and Building a Real Team

    29:00 – What Business Owners Get Wrong About Content

    Connect with Shannon Boyle

    TikTok
    Facebook
    Opti Vets

    Connect with Karrie Augustine Boyle:

    Instagram
    Facebook

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    不明
  • Holly Breaks Down Her Million Dollar Weekend Content Batching System
    2026/02/26

    Most people see the 700,000+ followers.


    The 30,000-person team.
    The $10M+ organization.

    What they don’t see?

    The infrastructure underneath it.

    In this episode of How She Built It, Holly Lynn breaks down how she went from running an Etsy shop to leading one of the largest organizations in her industry and how she engineered duplication that actually scales.

    We cover:

    • How she built a content rhythm that didn’t lead to burnout
    • Why batching content changed everything
    • How to create a “bank” of duplicatable resources
    • What most leaders underestimate about confidence and scale
    • How simple systems reduce stress and quiet your phone
    • Why infrastructure, not hustle, creates long-term growth

    If you’re building a team, scaling a business, or leading people… this episode is your blueprint.

    Visibility gets attention.
    Infrastructure builds legacy.

    New episodes drop every Thursday.
    Follow the show so you don’t miss what’s next.

    00:00 From Etsy to Network Marketing
    02:30 The Hustle Phase
    05:00 Weekend Content Batching Strategy
    09:00 How to Create a Duplicatable Content Bank
    13:00 How Systems Reduce Leader Stress
    16:45 What Leaders Underestimate About Confidence
    19:30 Why Simplicity Wins

    Connect with Holly Lynn:

    Instagram
    Facebook

    🛒 Holly’s Content Creator Essentials (Amazon Bundle)

    Connect with Karrie Augustine Boyle:

    Instagram
    Facebook

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    21 分
  • Her Vision Wasn’t the Problem, Structure Was. How a Luxury Retreat Founder Rebuilt Her Backend
    2026/02/19

    If you’re building something powerful but your backend feels messy, manual, or stuck in spreadsheets… this episode is for you!

    In this episode I sat down with Mickela, founder of Glaciers to Grapevines, a luxury retreat company curating transformational experiences for high-achieving women in Italy, Morocco, and beyond.

    When we first connected, her vision was clear. The demand was there. The retreats were booking.

    But behind the scenes?!

    • Excel tabs
    • Manual follow-ups
    • Scattered payment systems
    • Messages living everywhere
    • No centralized structure

    In this episode, we unpack:

    – What almost capped her growth
    – The stress of running everything manually
    – Why delegation felt scary
    – How automation changed her confidence
    – What structure actually frees you to do

    If you’ve ever laid your head down at night wondering if something fell through the cracks, you’ll relate to this one.

    Because vision isn’t the hard part.

    Chapters

    00:00 Introduction to Business Challenges

    01:14 Mickela's Journey and Retreats

    04:06 The Messy Backend of Business

    07:27 The Need for Structure and Support

    09:09 Recognizing the Demand for Retreats

    11:14 The Importance of Delegation

    13:43 The Benefits of Automation

    16:43 Overcoming Self-Doubt and Hustle Culture

    Structure is.

    And success isn’t accidental. It’s built.

    New episodes drop every Thursday.
    Follow the show so you don’t miss what’s next.

    Connect with Karrie Augustine Boyle:
    Instagram
    Facebook

    Connect with Mickela | Glaciers to Grapevines:

    Instagram
    Facebook

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    22 分
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