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How Long Should Your Coaching Program Be? The 2 Questions To Help You Decide

How Long Should Your Coaching Program Be? The 2 Questions To Help You Decide

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One of the most common questions coaches ask when mapping out a new offer is, "How long should this program be?". But jumping straight to calendar details and pricing means you are putting the cart before the horse. Alix and Emily break down the exact order of operations for structuring a coaching container.

If you are currently trying to decide whether to launch a group program, a course, or a digital product, let this episode serve as your permission slip to build the exact offer that actually fits your current season of life.

Key Takeaways
  • The Timeline Formula: Discover the two critical questions you must answer before deciding if your new coaching container should last four weeks, eight weeks, or an entire year.
  • The "Sell It Before You Build It" Trap: Uncover the dangerous flaw in this popular marketing advice that causes coaches to overpromise, underdeliver, and ultimately have to hand back refunds.
  • The "Passive" Income Reality: Learn about the hidden, ongoing time commitment you are probably ignoring when dreaming about launching a fully evergreen, hands-off digital product.

Resources Mentioned
  • Click here to get instant access to our free private podcast series, Coach with Confidence

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