How Elke Rubach helps families avoid financial trauma
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How Elke Rubach helps families avoid financial trauma
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Imagine being fifteen years old, sitting in a private school classroom, and being told you have to leave because the tuition hasn't been paid. For Elke Rubach, that moment was the beginning of a crash course in what happens when a family assumes someone else is “handling the money.”
Elke’s journey from that uncertainty led her across the globe, from practising law in Mexico City to the London School of Economics, and eventually to the high-stakes world of banking compliance in Canada.
Today, Elke runs a holistic family advisory firm where she uses her legal background to stress test her clients' lives. She and Brenda discuss her transition from lawyer to advisor, why she describes her business as a “game of bumper cars”, and how she helps families avoid the trauma of running a financial marathon without any training.
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