There’s perhaps no better person in media to discuss This Week in Golf Brand Turmoil than Jordan Rogers, former Nike executive and all-around golf guy. This was a great conversation and we explored so much within a recently disrupted industry. Topics! Include!

* The Good Good Callaway ad controversy and why it exploded

* How chronically online advertising escapes its intended audience

* The YouTube formula of chasing trends, titles and thumbnails

* Why golf’s old guard resents the YouTube golf boom

* Why mediocre golfers (Like LeBron) can become enormous golf stars

* Should Good Good co-founder Garrett Clark have apologized

* Why golf media and YouTube present two different Bryson DeChambeaus

* We dare discuss the “golf hotties” of Instagram: The strange economics and audience dynamics of female golf influencers

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It’s Cowherd Week at House of Strauss! Roughly once a year, we explore the state of sports media with one of the biggest voices in this industry. I’m pleased to say that Colin did not hold back.

Topics! With time stamps:

* 0:00 — Colin opens with his vacation movie reviews—and why modern horror films have completely lost him.

* 3:30 — Why Hollywood, sports media, and even Nike increasingly make products for insiders instead of consumers.

* 7:00 — Colin’s broadcasting philosophy

* 10:30 — The Portland debate: Could the Trail Blazers actually be at risk? Colin defends his controversial tweet that ignited social media.

* 22:00 — Colin unveils his favorite Warriors/Patriots theory on current GSW struggles

* 29:00 — Adam Silver’s NBA

* 44:00 — Colin believes the WNBA simply became too popular, too quickly—and why that’s created organizational growing pains.

* 1:19:15 — Colin’s “This will get Aggregated” Tony Romo take

* 1:23:00 — Colin closes by reflecting on vacation, returning to work, and why he still reads House of Strauss every day.

A lot of fascinating ESPN dynamics to discuss this week. Ryan and I get into the nitty, the gritty and so much more. Topics! Include!

* The dynamics of Ryan Clark’s ESPN firing

* Inside the bizarre race between OutKick and Andrew Marchand to break ESPN’s biggest layoff story

* Is ESPN quietly becoming less political—or is something else really happening?

* The real forces behind ESPN’s layoffs—and why Disney deserves more of the blame than McAfee

* Why losing your ESPN job isn’t the career-ending disaster it used to be

* How YouTube completely changed the economics of sports media careers

* Sophie Cunningham is now probably more famous than A’ja Wilson

* Why the WNBA keeps making decisions that seem to work against its own popularity

* Could Sophie Cunningham become an even better player now that she’s become a cultural phenomenon?

* Can the Blazers really leave Portland—or do NBA expansion economics make relocation almost impossible?