He’s Using AI to Double His Agency Without Hiring (Ep. 86 / feat. Phil Rivers)
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Phil Rivers is using AI to scale his agency by automating approvals, task creation, onboarding, and shared workflows across his team.Drew and Rory spend an embarrassing amount of time obsessing over AI visuals. Phil Rivers shows up with 40 clients, 16 employees, and an entirely different obsession: automating all the boring stuff nobody wants to do.And it turns out the boring stuff might be where the biggest opportunities are hiding.Phil has rebuilt his agency around an AI-powered operating system that handles client approvals, project management, task creation, onboarding, and internal knowledge sharing.His goal? Double the number of clients his existing team can handle without hiring another employee.And he's already built much of the infrastructure to pursue it.Phil Rivers breaks down an AI-powered agency operating system built with Claude Code, Model Context Protocol (MCP), Supabase, GitHub, Slack, Asana, and Figma. Automated client approvals create campaign tasks and deadlines. A Slack agent named Tim drafts Asana tasks with dependencies. Klaviyo data, onboarding automation, permissions, and shared knowledge help teams handle more clients.#AIAutomation #ClaudeCode #AgencyOperations #FastHours
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⏱️ Fast Hour
00:00 Who is Phil Rivers?
08:16 Why rebuild an agency with AI?
11:15 How an email agency first used Midjourney
14:24 How do you adopt AI without slowing down?
24:35 How to build an agency on AI from day one
27:03 How can Asana automate campaign planning?
34:36 Why service keeps clients longer than results
37:30 How do you build client context into AI?
43:20 Who decides what the AI remembers
47:38 How AI unblocks account leads to just serve
49:52 How can teams share AI skills?
54:11 How does one MCP support an entire team?
58:17 Why one-off tasks break agency teams
1:00:13 Meet Tim, the Slack agent that writes tasks
1:05:41 How many clients can AI add with zero new hires
1:09:19 Can AI shorten employee onboarding?
1:14:27 Which AI projects aren't worth building?
1:18:20 How do you keep AI workflows current?
1:19:13 How to prove AI ROI to your boss
1:24:50 How do you secure shared AI infrastructure?
1:30:11 What can Obello automate for brands?
1:34:42 How many clients can the team handle?
1:35:42 How does AI automate client onboarding?
1:38:33 What's Phil's biggest AI operations lesson?
1:41:24 Who should viewers tell about Fast Hours?