Gregory Zamfotis, founder and CEO of Gregorys Coffee, returns to Hospitality Hangout live from the Prosper Forum for a conversation about what happens when a hometown coffee brand starts becoming a national one.

Greg opened the first Gregorys Coffee in Manhattan in 2006. Nearly two decades later, the brand has grown to more than 50 cafes and is entering a new phase of expansion with national franchising and new market growth. Gregorys has partnered with Craveworthy Brands to help accelerate that expansion while preserving the identity and culture that built the brand in New York.

But for Greg, coffee has never just been about the drink. He talks about the coffee shop as a gathering place: somewhere people meet, study, work, go on dates, have interviews and spend time together. Even as drive-thru, delivery and convenience have grown, Greg believes connection and community remain essential to the coffeehouse experience.

Episode Credits:

• Produced by: Branded Hospitality Media
• Hosted by: Michael Schatzberg, Jimmy Frischling
• Producer: Julie Zucker
• Creative Director: Adam Levine
• Show Runner: Drewe Raimi
• Post Production: Three Cheers Media

www.thehospitalityhangout.com

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