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Summer ad slump? Here’s how to thrive while everyone else panics.

In this episode of Google Ads Unleashed, host Jeremy breaks down why Google Ads performance often dips in summer and what to actually do about it—no panic tweaks, no desperate measures.

Learn how to audit your account, refresh your assets, optimise your feed, and set the stage for a powerful Q4. Packed with actionable advice for Ecom and lead gen brands, this is your survival guide for summer slowdowns.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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What if your best-performing Google Ads campaigns aren’t actually adding any value?

In this episode of the Google Ads Unleashed Podcast, host Jeremy is joined by Marcel Smal of Roots Network breaks down the real meaning of incrementality in PPC—why it matters, how to test it, and what most advertisers get wrong. We explore brand search cannibalisation, PMax pitfalls, conversion lift studies, and the hidden costs of not knowing your true impact. If you want to separate performance from perception, this one’s for you.

Find Marcel here: https://www.linkedin.com/in/marcel-smal/

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching

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Missed Google Marketing Live 2025? Here's your fast-track summary.

In this episode of Google Ads Unleashed, host Jeremy breaks down the biggest updates from GML 2025 - AI Overviews, Smart Bidding Exploration, Performance Max reporting, and the long-awaited A/B testing in Merchant Center.

Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/

Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching