On this episode of Good Business, Clay Vaughan welcomes Barrett Conway, Managing Director at Cetane Associates, a lower-to-middle-market M&A advisory firm. Barrett shares how his mission-first approach helps small business owners sell with confidence and clarity, ensuring the buyer is aligned with the company’s legacy.

Barrett and Clay unpack how clarity of mission leads to stronger business decisions, better buyer alignment and longer-term business health. They also explore how small business owners can prepare for unexpected opportunities and why thinking about a potential exit, whether or not you plan to sell, is a smart move.

This episode is packed with practical insight for entrepreneurs, founders, and operators navigating growth, succession, or the possibility of investment. If you’re building something that matters and want to preserve its values while creating value, Barrett’s perspective will resonate.

To explore Barrett’s work or connect with Cetane, visit cetane.com.

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#leadership #missiondriven #businessexit #entrepreneurship #privateequity

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This show is sponsored by Rocketfuel, a CRM that has helped thousands of small business owners organize and automate their communications so that nothing slips through the cracks and their top-line capacity can grow. Try it risk-free today at https://www.rocketfuel.software!

On this episode of Good Business, Clay Vaughan sits down with Casey Baker, Fractional Revenue Executive at Good Agency with decades of experience in sales, marketing, and executive leadership. Together, Clay and Casey unpack how mid-market companies can gain momentum through alignment, clarity, and culture - principles reflected in Clay’s upcoming book, Velocity. Casey shares practical insights on leadership and traction, while Clay introduces the core of his Velocity Framework: Heart, Heading and Hustle.

From hiring decisions to humility-based leadership, Casey and Clay outline how decision-makers can drive traction without burning out their team.

This conversation is for executives, founders, and marketers who want to accelerate results without sacrificing culture. If your business feels stuck or misaligned, this episode delivers a practical lens for gaining traction.

Clay’s new book, Velocity, launches this fall.

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#businessgrowth #leadership #marketingstrategy #revenuegrowth #fractionalexecutive

Support the show

This show is sponsored by Rocketfuel, a CRM that has helped thousands of small business owners organize and automate their communications so that nothing slips through the cracks and their top-line capacity can grow. Try it risk-free today at https://www.rocketfuel.software!

Title: Faith, Leadership, and Biblical Truth with Dr. Randall Price | Good Business Podcast

On this episode of Good Business, Clay Vaughan sits down with Dr. Randall Price—biblical scholar, archaeologist, and founder of World of the Bible Ministries. As a leader in biblical archaeology and historical research, Dr. Price has spent decades uncovering the evidence behind scripture, equipping others with knowledge that strengthens both faith and leadership. His journey from medical research to ministry reveals the power of conviction, purpose, and perseverance.

Throughout the conversation, Dr. Price shares insights on the intersection of faith, leadership, and education. He discusses the role of historical evidence in strengthening belief, the importance of integrity in leadership, and why he built an organization that goes beyond himself. His approach to teaching and equipping future leaders offers valuable lessons for business professionals, ministry leaders, and those seeking to build lasting impact.

This episode is a must-listen for business leaders, pastors, and anyone passionate about leading with purpose. If you’re interested in strengthening your faith while developing leadership skills rooted in conviction, this conversation will inspire and challenge you. Dr. Price’s wisdom offers practical takeaways for those navigating the complexities of leadership, mission-driven work, and organizational sustainability.

For those interested in diving deeper into Dr. Price’s work, visit WorldoftheBible.com to explore his research, books, and museum collection. Don’t forget to like, subscribe, and share this episode with those who would benefit from its message!

Support the show

This show is sponsored by Rocketfuel, a CRM that has helped thousands of small business owners organize and automate their communications so that nothing slips through the cracks and their top-line capacity can grow. Try it risk-free today at https://www.rocketfuel.software!