Welcome to another coaching episode of Go Go Grow Business Growth Podcast hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability.

I had the pleasure of guesting on the Sales Management Podcast with Host Cory Bray in the summer of 2023 and we explored The Founder’s Dilemma.

What is The Founder’s Dilemma?

It is perhaps the most important challenge for early-stage business growth, moving the sales function from founder-led to building a sales organization. It is also the dilemma which prompts many of my initial client conversations.

As a founder trying to scale, how do you transition from behind every functional area desk and wearing every hat to expand your team and focus on GROWTH?

This Go Go GROW episode highlights critical clips from my conversation with Cory to frame how to solve that dilemma.

🎤 Critical Quotes 🎤

“When you have a founder led sales organization, it's very, very difficult to scale. A lot of that is because it's tribal knowledge, you and your key cohorts, your key leaders, you have all this knowledge and you need a channel to share it and disperse it.” ~ Michelle Page

“Activity doesn't bring results. Strategic implementation of a plan brings results.” ~ Michelle Page

💡 Key clip concepts: 💡

📌 Caterpillar to butterfly

📌 Marketing or sales – or both?

📌 Strategic hiring

📌 Strategic implementation

📌 Cleanup mode

📌 Prepare, practice, revisit

Connect with Michelle Page! RevenueChasers LLC `michelle@revenuechasers.com

https://www.youtube.com/@GoGoGROWPodcast

https://www.revenuechasers.com

https://www.linkedin.com/in/michelleconklepage

https://www.linkedin.com/company/revenuechasers

https://www.linkedin.com/company/go-go-grow

Welcome to another trailblazing episode of Go Go Grow Business Growth Podcast hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability.

Our Guest Expert for this episode is Nomiki Petrolla - a modern day Renaissance Woman.

Nomiki is a tech founder, accelerator builder, Mom of 4, speaker, university educator and leader in the 0 to $1M ARR tech space.

As founder of PDS Lab, a tech accelerator for women, and Theanna, a platform activating female tech founders from $0 to $1M ARR, her mission is clear: bring access to women creating software and close the gender gap in tech.

🎤 Critical Quotes 🎤

“Women want to learn from people ahead of them that are ahead in their journey: six months, 12 months ahead of them. And those women, they want to give back. So how do we create the circular movement in the tech economy, for female founders specifically, so that we can move the needle?” ~ Nomiki Petrolla

“Women have not lacked the ability. They've never lacked the ability. They've just lacked the resources.” ~ Michelle Page

💡 Key concepts and takeaways: 💡

📌 Pushing founders to their “friction point” through active engagement

📌 Theanna’s Three Pillars: Community, Education, Action

📌 Systemic Challenges for Female Founders

📌 Focus on sustainable growth rather than unicorn

📌 Gen Z’s entrepreneurial mindset

🎙️Resources Shared in this Episode🎙️

📍 “The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you” by Rob Fitzpatrick

📍 PDS Lab database of 1200 investor resources, 545 specifically supporting women entrepreneurs on website

📍Female founder in tech needing support? Connect with Nomiki to set up a chat.

Connect with Michelle Page! RevenueChasers LLC `michelle@revenuechasers.com

https://www.youtube.com/@GoGoGROWPodcast

https://www.revenuechasers.com

https://www.linkedin.com/in/michelleconklepage

https://www.linkedin.com/company/revenuechasers

https://www.linkedin.com/company/go-go-grow

Connect with Nomiki Petrolla! nomiki@pds-lab.com

PDS Lab Founder & CEO https://pds-lab.com

Theanna Founder & CEO https://www.theanna.io

https://www.linkedin.com/in/nomikipetrolla

Welcome to another innovative episode of Go Go Grow Business Growth Podcast hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability.

Michelle flies solo this episode to explore GTM – Go to Market – for small and medium sized businesses through the lens of generative AI.

We bust through common misconceptions and highlight its powerful potential to boost revenue and reduce expenses by enabling you to expand your sales and marketing capabilities, supercharge research and data analysis and streamline process through automations.

Misuse can also damage your brand reputation, weaken customer relationships, yield inaccurate results to queries and expose your company to privacy concerns.

Ready to jump in, shine the light in new areas and find your personal comfort level using Gen AI in your Go to Market strategy?

"If you want to get good quality output, you've got to give it good quality inputs." ~ Michelle Page

"No one knows your business, your product, your service, you, your capabilities, your market, your preferences, your goals, what you do want, what you don't want, what you can do, what you can't do. Nobody knows all that better than you." ~ Michelle Page

💡 Key concepts and takeaways: 💡 🔹 Bottom line efficiencies: automations, data research & analysis, work flow management

🔹 Top line revenue drivers: sales, marketing, customer engagement

🔹 Authenticity of brand and message

🔹 Privacy concerns of open-source vs. paid AI models

🔹 Critical impact of accurate input on quality output

🎙️Resources Shared in this Episode🎙️

🔹 IBM Institute for Business Value Study

🔹 American Express Trendex Study – Small Business Edition 2024

🔹 Go Go GROW episode: “Scale Faster Using Digital Transformation” with Ariana Smetana https://youtu.be/6ZLVgrSslj4

Connect with Michelle Page! RevenueChasers LLC michelle@revenuechasers.com

https://www.youtube.com/@GoGoGROWPodcast

https://www.revenuechasers.com

https://www.linkedin.com/in/michelleconklepage

https://www.linkedin.com/company/revenuechasers

https://www.linkedin.com/company/go-go-grow