Identity, mindset and real change, with Anthony Trucks, former NFL player, speaker and author of Identity Shift.

Anthony Trucks grew up in foster care, made it to the NFL, and by his mid-twenties had watched his marriage, his business and his sense of himself fall apart. In this conversation with Bart Berkey he talks about the morning he looked in the mirror and did not like who he saw, and the slow, uncomfortable work of becoming someone he did.

WHO YOU ARE WHEN YOU'RE NOT THINKING ABOUT IT

Anthony defines identity as your natural habits, patterns and perspectives, the mechanisms that fire without you paying attention. He explains why most of it was never chosen on purpose, how it shows up in your marriage, parenting, money and health, and how he rebuilt his by studying the people he wanted to be like and practising their habits until they became his own.

In this episode:

Not being right, getting it right

Perspective precedes enlightenment

Asking the people you hurt what you did wrong

Why change is hard: the tribe, the discomfort, and the one-day wonder

A video a day for almost ten years

Let the business tell you what to do

Most people don't really dream

00:00 Cold open: January 1st, 2016, in the mirror

00:39 Welcome, Anthony Trucks

01:38 What Anthony does that Most People Don't

01:53 Not addicted to being right, addicted to getting it right

02:57 Someone cuts you off in traffic

03:18 Perspective precedes enlightenment

04:30 Where the "Anthony Truckisms" come from

05:18 A video a day for almost ten years

06:36 As a kid, wanting to get it right for Mom

07:58 When he finally liked the man in the mirror

08:12 The NFL, three kids and a life that fell apart

09:13 "I don't like this guy"

10:00 Divorced, then remarried to the same woman

10:25 How did you actually learn to change?

11:25 Ego, everyone's greatest obstacle

11:53 Asking the people you hurt what you did wrong

12:42 Your identity is who you are when you're not thinking about it

14:18 Building the man he wanted to be, on purpose

14:57 Teenagers who still call home

16:42 Why most people don't

16:57 Leaving the tribe

18:55 Bart's "good, the bad and the ugly" moment

19:54 Why he started the daily videos

22:28 Legacy, and putting yourself out there

23:43 Let the business tell you what to do

24:41 100% of $100,000 or 40% of a million

25:50 A shout-out to Chanel

26:32 Who else do you want to become?

28:10 Easy to be, better to become

28:40 Most people don't really dream

30:21 Thank you, Anthony

ABOUT ANTHONY TRUCKS

Former NFL player, American Ninja Warrior contestant, speaker and author of Identity Shift.

Website: https://www.anthonytrucks.com

ABOUT THE SHOW

Most People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton before building Most People Don't, LLC. The show is in the top 2% of podcasts globally, with more than 250 episodes about the small, deliberate things that separate a good intention from an exceptional human experience.

CONNECT WITH BART

Connect with me on LinkedIn: https://www.linkedin.com/in/bartberkey/

Subscribe to my newsletter: https://www.bartaberkey.com/join-the-newsletter

Book me for a keynote presentation: https://www.bartaberkey.com/booking-engagement-page

Apple Podcasts: https://podcasts.apple.com/us/podcast/most-people-dont-but-you-do/id1556134592

All episodes: https://www.bartaberkey.com/podcast