Get Paid for What You Know: Michelle Higginson on Putting Clinicians in the Room
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Every clinician has opened a new tool at work and wondered who picked it. Michelle Higginson co-founded Inlightened to get that question asked before the product ships. Her platform connects vetted healthcare professionals with the startups, pharma companies, and innovators who need their input, and pays them for it.
Michelle came to healthcare from Boston startups and tech, then led service line marketing for the transplant and heart centers at Boston Children’s Hospital. She tells Dr. Adam Brown and Dr. Lara Zibners why founders build too much before talking to the people who will use the product.
They also talk about why so many women physicians say they have no consulting experience and then describe years of it, unpaid. Michelle explains what it was like to recruit doctors in 2020, how outside work gives burned-out clinicians another option, and why AI-driven fraud has made vetting a bigger part of her job. She also describes the clinicians she recruits to help train AI models, and the mistake she sees founders make most often.
Clinicians who want to join the network can sign up at getinlightened.com.