Are you running a profitable business, or just a busy one? In today's episode, we're breaking down the four numbers every lawn care and snow contractor needs to know: gross profit, direct labor percentage, revenue per man-hour, and estimated vs. actual hours. Your P&L tells you what happened, but these four numbers can help you change what happens next. Learn how to stop guessing, start measuring, and build a business that produces real profit. (Part 1 of 2) DM Brian on IG for Details On The Fullerton Unfiltered Listener Exclusive: https://www.instagram.com/brianslawnmaintenance/ Granum Break Records Tour: https://granum.com/break-records-tour-2026/ 🚨 Purchase "Lawntrapreneur Academy Live 2026 Tix! (Nov. 7 & 8) 🚨 Tickets on sale now: https://www.lawntrepreneuracademy.com/lawntrepreneur-academy-live (BRING A FRIEND SPECIAL: 2 tickets for just $499! That saves each of you over $100!) https://www.lawntrepreneuracademy.com/offers/SsHQHD7p/checkout 🚜💨 Purchase "The SOP Training" Bundle! 🚜💨 Unlock your lawn care business's true potential: https://www.lawntrepreneuracademy.com/offers/AL7rzf2X/checkout Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company) https://www.lawntrepreneuracademy.com/ Get Brian's Sales Process (Free Download - Also get's you 10% off SOP Bundle) https://www.lawntrepreneuracademy.com/free-sales-process Book a Granum Demo (use BRIAN25 to save!) https://www.Granum.com/Brian LMN & Coffee https://us06web.zoom.us/j/89495679453?pwd=m0wKa6prJWrARKClJKolBaJjl00OYn.1 Coast Pay Fuel Card https://www.CoastPay.com/Brian EQUIP 2026 (Oct 20-23 Louisville, KY) Code: Brian to save 50% 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership (Use code LINKTRIAL for a FREE month) https://www.lawntrepreneuracademy.com/store 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates. Subscribe here: https://www.lawntrepreneuracademy.com/ 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance https://www.youtube.com/@BriansLawnMaintenance Instagram: @brianslawnmaintenance https://www.instagram.com/brianslawnmaintenance/ 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business https://www.lawntrepreneuracademy.com/ MERCH – Brian's Lawn Maintenance Apparel & Gear https://www.lawntrepreneuracademy.com/store Whole Ball of Wax https://www.lawntrepreneuracademy.com/offers/nA6jUuX2/checkout 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings. Learn more 💼 Business Services Cycle CPA – Save $200 with code BRIAN https://www.cyclecpa.com/ PostcardMania – Direct Mail Marketing https://www.postcardmania.com/brian Branded Bull – Marketing & Branding Experts https://www.brandedbullinc.com/ Coast Pay – Fuel and Fleet Cards https://coastpay.com/brian/ 🔧 Top Tools & Equipment – Affiliate Partners Use code BRIANS10 to save 10% at the links below. Equipment Defender https://www.equipmentdefender.com/ NinjaVA (Use code Brian100 to save $100) https://www.NinjaVA.com/ Kujo Yardwear (+ Free Shipping) https://www.kujoyardwear.com/ ISOtunes – Save 10% https://bit.ly/3wzhaI4 Proven Locks https://www.provenlocks.com/ Attentive AI – Promo Code Brian50 saves 50% at signup https://attentive.schedulehero.io/meet/janani/book-a-meeting-with-janani Darwin's Grip https://www.darwinsgrip.com/ Plow-Right Snow Markers (BRIANS10 – Save 10%) https://www.plow-right.com/ Ballard Inc. https://www.ballard-inc.com/ EarthWay Spreaders https://www.earthway.com/ Rhino Hitch https://www.rhinohitch.com/ SureCan USA https://www.surecanusa.com/ Comfort Trim https://www.comforttrim.com/
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