『Fuel The Way You Were Built』のカバーアート

Fuel The Way You Were Built

Fuel The Way You Were Built

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A few years back I opened my kitchen cupboard, really looked at it for the first time, and I did an experiment. I pulled out every single thing in there and I read the back of it. Just the ingredients. And I started sorting them into two piles. One pile for things I could actually picture growing, grazing, swimming, or falling from a tree. And another pile for things with a list of ingredients so long, so strange, so full of words I could not pronounce, that they read more like a chemistry set than a meal. And you know what happened? The second pile buried the first. It was not even close. My entire cupboard, the food I was feeding myself and telling myself was fine, was mostly stuff that never came from anything alive. And I remember standing there thinking, when did I stop eating food and start eating packaging?

That is what today is about. Eating the way you were built to eat. Ancestral food in a world of fake plates. And I want to be honest with you from the very first minute, because I have lived on both sides of this. I have been the guy training hard, walking every day, doing everything right with my body, and then quietly wrecking all of it three times a day with what I put on my plate. So this one is personal. This one matters.

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