In this episode of the CPQ Podcast, Frank speaks with Antonio Brkic, Chief Product Officer at Helioz Technologies, about the evolution of zipCPQ into HeliozOne and the company's broader vision for configurable product sales.

Antonio explains why Helioz is moving from a CPQ-focused solution toward a modular platform that can support product configuration, pricing, quoting, e-commerce, spare parts, document generation, production quoting, and integrations. He also discusses what this transition means for existing zipCPQ customers, noting that current solutions and support remain in place and that adoption of additional HeliozOne capabilities is customer-driven rather than mandatory.

The conversation explores several areas that are becoming increasingly important for manufacturers and other companies selling configurable products, including:

• AI-assisted product configuration and PDF-to-configurator workflows
• 2D and 3D product visualization
• CAD integration, including Onshape
• CRM, ERP, accounting, and e-commerce integrations
• API-based data exchange and modular architecture
• Production quoting and cost calculation
• Self-service CPQ for small and midsize businesses

Antonio also shares Helioz' approach to AI: using artificial intelligence to suggest, extract, and accelerate work while keeping people involved in reviewing and validating the results. He discusses growing customer interest in AI-driven configuration, sales guidance, and converting information from PDFs into structured configurator data.

Frank and Antonio also look at where 2D and 3D visualization add the most value, how Helioz integrates with systems such as Salesforce, HubSpot, Microsoft Dynamics, and accounting platforms, and what types of organizations are the best fit for HeliozOne.

If you are evaluating CPQ software, working with complex or configurable products, or interested in how AI, visualization, CAD, and integrations are changing Configure-Price-Quote processes, this episode provides a practical look at the evolution of a modern CPQ platform.

Learn more: Antonio Brkic on LinkedIn | HeliozOne | Helioz Technologies

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