Recorded LIVE at the 2026 Live Unreal Retreat in Traverse City, Michigan, Jeff Glover sits down with Austin, Texas real estate agent Sergio Orozco to break down his rapid growth in the real estate business.

Sergio has been in the industry for just four years. In 2025, he sold 59 homes totaling $18.6 million in volume. In 2026, he’s already reached 48 units and $15.3 million in volume—and he’s set his sights on selling more than 100 homes this year.

So how did he get there?

In this interview, Sergio shares how he came up with his 100-home goal, what his first two years in real estate looked like, and the changes he made with his Glover U coach Amanda that helped take his business to the next level.

Jeff and Sergio also dive into:

• How Sergio generates leads and where his business comes from • Why social media has become his primary source of business • How often he creates content—and what types of content he posts • The types of clients and opportunities that come from his social media • His process for consistently creating and publishing content • How he gets clients to collaborate with him on social media • What real estate agents should be doing MORE of on social media • How he provides value to his database • The role coaching has played in his growth • Sergio’s advice for agents who are on the fence about getting a real estate coach

If you're a real estate agent looking to generate more leads, grow your database, improve your social media strategy, or take your production to the next level, this conversation is packed with practical ideas you can put into action.

Watch, listen, and take notes from Sergio Orozco’s approach to building a 100+ home real estate business.