『Frame to Funnel with Paul Joseph』のカバーアート

Frame to Funnel with Paul Joseph

Frame to Funnel with Paul Joseph

著者： Paul Joseph
無料で聴く

Frame to Funnel is a B2B, video-first podcast for the people who approve and run corporate-video and martech spend — CMOs, heads of marketing and demand gen, and founders. The premise is simple: corporate video fails when it is disconnected from the lead-generation system it is meant to feed. Most companies buy video as a vanity object and never connect it to pipeline. This show connects the three links that should work as one chain — lead generation (the goal), martech (the plumbing), and corporate video (the fuel). Each episode is a teardown: the symptom, the broken link, an anonymised example, and the fix as a repeatable system. Solo diagnostics and guest sessions with senior operators — roughly 70% pipeline and martech, 30% craft, brief and budget. Hosted by Paul Joseph: nineteen-plus years buying B2B services across telecom, fintech, and enterprise, and a CUMAC-certified cinematographer who now produces the video those vendors should have made. A LowLightKing Productions show. Where corporate video meets the revenue system.Copyright 2026 Paul Joseph マーケティング マーケティング・セールス 経済学
エピソード
  • Why your six-figure brand film generated zero leads

    Why your six-figure brand film generated zero leads
    2026/06/27

    Frame to Funnel is a B2B, video-first podcast for the people who approve and run corporate-video and martech spend — CMOs, heads of marketing and demand gen, and founders. Corporate video fails when it is disconnected from the lead-generation system it is meant to feed. This show connects the three links that should work as one chain: lead generation (the goal), martech (the plumbing), and corporate video (the fuel). Each episode is a teardown — the symptom, the broken link, an anonymised example, and the fix as a repeatable system. Hosted by Paul Joseph: nineteen-plus years buying B2B services across telecom, fintech, and enterprise, and a CUMAC-certified cinematographer (AC-286) who now produces the video those vendors should have made. A LowLightKing Productions show. Where corporate video meets the revenue system.
    続きを読む 一部表示
    24 分
adbl_web_anon_alc_button_suppression_t1
まだレビューはありません