If your goal is to create a coworking space that’s profitable, purposeful, and packed with community-driven energy, this episode is required listening.

Gina Schreck didn’t just open a coworking space—she built a village. What started as a 10,000-square-foot coworking concept born from her marketing agency has grown into a 50,000-square-foot hybrid of workspace, event center, and community hub. In this conversation, Gina shares how she and her team doubled down during the pandemic, leaned into events when others pulled back, and built a culture that continues to thrive—even when she’s not in the building.

In this episode, we cover:

• How Gina expanded from 10K to 50K square feet (and why she nearly walked away from it)

• What makes her podcast studio actually get used (and how it supports her community)

• The role of events in sustaining revenue and attracting foot traffic—even weddings and church services

• How her space became a true community center, with a waitlist for offices and thriving nonprofit partnerships

• Why DIY coworking isn’t for divas—and how she leans into a high-touch, high-hospitality model

This one is packed with personality, insights, and the kind of energy that’s hard to bottle—and harder to scale. But somehow, Gina’s done both.

Resources Mentioned in this Podcast:

Gina on LinkedIn

The Village Workspace website

Connect with your Hosts:

Connect with Giovanni on LinkedIn

Connect with Jamie on LinkedIn

Find Jamie on the Everything Coworking Podcast

When a real estate problem turns into a business opportunity… and then scales across the West Coast. That’s the CENTRL Office origin story. In this episode, we sit down with Alex Hughes, co-founder of CENTRL Office, to hear how a “no man's land” office building in Portland led to a full-on flex brand with locations in Oregon, Washington, and California.

Alex shares how they’ve transitioned completely to true management agreements, the role of tenant experience, and why the “vibe” is more than just good coffee and nice design.

We cover:

• How CENTRL Office grew out of a leasing challenge and scaled with a flexible model that works for landlords.

• Why they moved from leases to fully aligned management agreement, and what that actually looks like.

• The types of buildings and partnerships that set the stage for long-term success (spoiler: they’re not looking for one-off deals).

• How enterprise demand is showing up in LA and why it’s reshaping what “coworking” means.

• The challenge and opportunity of bringing hospitality-level service to landlord portfolios through flex operations.

If you’re working on creative deal structures, supporting landlords through flex, or just trying to figure out how to scale your vibe, this one’s for you.

Resources Mentioned in this Podcast:

Alex on LinkedIn

CENTRL Office website

Connect with your Hosts:

Connect with Giovanni on LinkedIn

Connect with Jamie on LinkedIn

Find Jamie on the Everything Coworking Podcast

Ginger Dhaliwal didn’t plan to end up in coworking—or in tech at all. Her journey from social work to startup founder spans continents, industries, and a through-line of solving human-centered problems. As co-founder of Upflex, she’s now at the intersection of workplace experience, real estate tech, and the flex ecosystem.

In this episode, we cover:

• Ginger’s global path from social impact to launching R&D labs, tech startups, and eventually, Upflex.

• The core challenges of aggregating coworking inventory—and why brokers and operators have been slow to adapt.

• Upflex’s unique strategy: white-label partnerships with brokerages, airport lounge operators, and the U.S. government.

• How Ginger thinks AI will reduce booking friction, improve workspace recommendations, and drive industry-wide transformation.

• Why coworking is evolving from access-based models to experience-driven destinations—and what that means for operators.

Ginger shares her vision of a future where space is dynamically allocated, demand is driven by intelligent systems, and coworking plays a key role in restoring human connection.

Resources Mentioned in this Podcast:

Ginger on LinkedIn

Upflex website

Connect with your Hosts:

Connect with Giovanni on LinkedIn

Connect with Jamie on LinkedIn

Find Jamie on the Everything Coworking Podcast

What happens when a designer trades luxury bars and boutique hotels for coworking spaces—and ends up helping shape WeWork’s global footprint? You get Dean Connell: design veteran, creative provocateur, and someone who’s not afraid to say what coworking needs most right now.

In this episode, Dean shares his personal story of stumbling into WeWork, building over 2 million square feet of flexible workspace around the world, and why coworking still has a culture problem. We dig into what’s missing from today’s flex space design and how operators can bring purpose, creativity, and—yes—a little rebellion back into the process.

This one’s part inspiration, part challenge to the status quo, and a must-listen for anyone trying to build spaces that matter.

We cover:

• Dean’s unexpected journey from bar designer to creative director at WeWork, and how it changed the trajectory of his life.

• Why so many coworking spaces feel soulless—and what to do about it.

• The tension between creativity and repeatable models in coworking design.

• How to build spaces that reflect culture, not just brand palettes.

• Dean’s call for operators to stop playing it safe and start building the future, not just repackaging the past.

If you’ve ever looked at your space and thought “there has to be more to this,” you’ll want to hear what Dean has to say.

Resources Mentioned in this Podcast:

Dean on LinkedIn

I-AM.D.C website

Wesley Edmonds on LinkedIn

Connect with your Hosts:

Connect with Giovanni on LinkedIn

Connect with Jamie on LinkedIn

Find Jamie on the Everything Coworking Podcast

What if the future of work isn’t about scaling bigger offices—but building better relationships?

In this episode, we dive deep with Arian Lewis, founder of Kiln and former head of global partnerships at Barclays, to unpack the evolution of flex from “startup scrappiness” to a full-on solution for enterprise clients. Arian has one foot in the VC-backed world and the other in the day-to-day of running flex spaces—and he’s got thoughts.

This isn’t a rah-rah “flex is the future” hype fest. It’s a grounded convo about what actually works—and what doesn’t—when it comes to designing spaces people want to work in.

We cover:

• Why flex isn’t just about desks and square footage—it’s about culture, community, and control.

• What it’s really like raising VC money for a flex workspace brand (spoiler: it’s not for everyone).

• The one key metric Kiln uses to track whether members are actually getting value.

• A behind-the-scenes look at Kiln’s operating model, including how they select cities and sites.

• Arian’s honest take on why landlords and flex operators still struggle to trust each other—and what needs to change.

If you’re thinking about how to scale your space, attract bigger clients, or just survive the next shift in work trends—this episode’s for you.

Resources Mentioned in this Podcast:

Arian on LinkedIn

Kiln website

Connect with your Hosts:

Connect with Giovanni on LinkedIn

Connect with Jamie on LinkedIn

Find Jamie on the Everything Coworking Podcast

If you think coworking success is just about scaling fast and filling seats, Tashi Dorjee has a totally different take — and it’s working.

Tashi, Head of Flex at JLL Australia, joins us to share how his team is building flexible workspaces for governments, universities, and landlords — with a fresh model that throws traditional coworking goals out the window. From a rainforest startup to creating award-winning coworking ecosystems, Tashi’s path is anything but ordinary...and it’s shaping the future of flex.

In this episode, we cover:

• Why JLL’s Flex model prioritizes solving landlord problems over aggressive space expansion.

• How government and university projects like Quantum Terminal and Melbourne Connect are changing the coworking landscape.

• The “Flex Light” strategy and why a full coworking buildout isn't always the answer.

• How coworking spaces can integrate with asset management to drive real value for landlords.

• Tashi’s passion project outside of JLL — building a YouTube channel for the next generation (and a pretty awesome legacy).

If you want to understand where flex is heading — especially from the landlord’s perspective — you don't want to miss this one.

Resources Mentioned in this Podcast:

Tashi on LinkedIn

JLL website

Quantum Terminal Sydney

Connect with your Hosts:

Connect with Giovanni on LinkedIn

Connect with Jamie on LinkedIn

Find Jamie on the Everything Coworking Podcast

This episode goes behind the scenes with Liz Elam, the driving force behind GCUC, as she and Gio recap one of the most impactful GCUC conferences to date. From a packed house of operators, brokers, architects, and first-timers to a renewed focus on mental health and belonging, Liz reflects on the power of community—and where coworking goes from here.

She also shares how she’s turning personal purpose into industry transformation through advocacy, C20, and her unwavering belief that coworking can (and should) help solve the loneliness epidemic.

In this episode, we cover:

• Why GCUC Boston felt like a pivotal moment for the industry—and what made it stand out.

• Liz’s mission to destigmatize mental health, especially for men, and how coworking plays a role in creating connection and belonging.

• The strategic shift behind the conference’s programming and format—and what operators can take away from it.

• How Liz is leading a global effort to change the perception of coworking with the C20 initiative.

• Why showing up matters—for you, for your business, and for the future of our industry.

Whether you were at GCUC or are catching the wave from afar, this conversation is a reminder that coworking is about more than real estate—it’s about real people. And Liz is here to help us all win.

Resources Mentioned in this Podcast:

Liz on LinkedIn

GCUC website

Connect with your Hosts:

Connect with Giovanni on LinkedIn

Connect with Jamie on LinkedIn

Find Jamie on the Everything Coworking Podcast

You don’t need a real estate background to thrive in coworking—but you do need to understand people, process, and patience. Lee Linton, owner of two Office Evolution locations outside Austin, shares how he used his background in telecom and data to build strong community-centered businesses.

Lee walks us through the realities of building out two locations, hiring (and marrying) his community manager, and learning to let go of the details so he could focus on being the visionary leader his team needed.

In this episode, we cover:

• How Lee chose coworking as his next move after decades in corporate leadership and entrepreneurship.

• The biggest lesson he learned after expanding too quickly—and what he’d do differently now.

• Why a front desk person isn’t just a nice-to-have—and how to train them to deliver on brand promise.

• The power of mystery shopping your competitors (and what he discovered when he did).

• How Lee and his wife approach the business as a team—and what they’ve learned about drawing boundaries.

Whether you’re a first-time operator or managing multiple locations, Lee brings relatable insight and thoughtful takeaways that’ll resonate with anyone building in this space.

Resources Mentioned in this Podcast:

Lee on LinkedIn

Office Evolution website

Connect with your Hosts:

Connect with Giovanni on LinkedIn

Connect with Jamie on LinkedIn

Find Jamie on the Everything Coworking Podcast