After Texas Tech’s latest loss, critics are once again asking the same question: Is the Big 12 in trouble? In this episode of First and 16, we dive headfirst into the national narrative surrounding the conference’s future.

We break down why the Texas Tech loss sparked renewed doubt, examine whether those concerns are actually valid, and look at the broader perception problem the Big 12 continues to face. Then, we flip the script — analyzing why the future of the league may be far brighter than people think, from incoming programs and competitive depth to long-term stability and opportunity.

Is this the beginning of the end — or the start of something stronger? Let’s talk Big 12 football.

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BYU and Houston delivered massive bowl wins that sent a clear message on the national stage: the Big 12 is built different. In this episode of First and 16, we break down how both programs dominated their matchups, what these victories mean for the future of the conference, and why the SEC’s disastrous 0-2 bowl day matters more than national media wants to admit. Was this just a bad day for the SEC, or more proof that the Big 12 deserves far more respect? Let’s get into it.

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In this episode, Adam dives into the uncertain future of college football bowl games as opt-outs surge, matchups lose meaning, and the postseason landscape shifts under the weight of realignment and revenue sharing. Then we flip to the hardwood, where the Big 12 is off to a scorching start and once again proving why it’s the nation’s premier basketball conference. From early statement wins to rising contenders, we break down everything you need to know as the season heats up.

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On today's episode, we break down two major stories shaking the college sports world. First, the University of Utah is making history with a first-of-its-kind private equity deal, potentially raising over $500 million for its athletic department and creating a new model for college sports revenue. We’ll explain how it works, what it means for athletes, donors, and the NCAA, and why it’s not the end of the world for sports.

Then, we switch courts to college basketball, where the Big 12 is flexing its muscles over the SEC with a 14‑2 record so far this season. We analyze what this dominance means for both conferences and what it could tell us about March Madness implications.

From groundbreaking business deals to on-court supremacy, this episode covers the latest in college sports evolution.

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The Big 12 is getting pushed around again — and the people who are supposed to defend this conference are nowhere to be found. In this episode, we dive into the baffling silence from Big 12 leadership during one of the most unfair stretches the league has faced. We break down why the conference deserves better, why transparency matters, and why fans are fed up.

We also take a look at the growing trend of Big 12 teams opting out of bowl games — what’s behind it, what it means for the conference, and whether new coaching hires are accelerating the decisions.

Finally, we run through a full update on the entire bowl schedule, highlighting matchups that matter most for the Big 12 and what fans should keep an eye on.

A packed episode full of honesty, frustration, and everything Big 12 football.

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It’s championship week in the Big 12, and the stakes couldn’t be higher. In this episode, we break down the key matchups, momentum swings, and X-factors heading into the Big 12 Championship Game—plus give our official score prediction. Then we turn to the stars of the season, reacting to and debating the First Team All–Big 12 selections. Who earned it, who got snubbed, and what it all means for the conference’s national perception.

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In this episode, we dive deep into the Big 12 Championship matchup between BYU and Texas Tech. We break down every position group — quarterbacks, running backs, receivers, offensive line, defensive fronts, linebackers, secondaries, and special teams — assessing strengths, weaknesses, and key matchups that will define the title game.

We also discuss coaching strategies, game-changing X-factors, and what each team must do to hoist the Big 12 trophy. Whether you’re a Cougar, a Red Raider, or just a college football fan, this is your ultimate preview of championship weekend.

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In this episode of First and 16, we break down the high-stakes Big 12 Championship Game — key matchups, momentum shifts, and what this showdown means for the conference landscape. Then we turn to major program news: Kalani Sitake staying at BYU. We explore what this decision means for Cougar recruiting, staff stability, the fanbase, and BYU’s trajectory in the Big 12 going forward.

Insightful analysis, real implications, and a look ahead at what comes next for the Cougars and the conference.

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