After Texas Tech’s latest loss, critics are once again asking the same question: Is the Big 12 in trouble? In this episode of First and 16, we dive headfirst into the national narrative surrounding the conference’s future.

We break down why the Texas Tech loss sparked renewed doubt, examine whether those concerns are actually valid, and look at the broader perception problem the Big 12 continues to face. Then, we flip the script — analyzing why the future of the league may be far brighter than people think, from incoming programs and competitive depth to long-term stability and opportunity.

Is this the beginning of the end — or the start of something stronger? Let’s talk Big 12 football.

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BYU and Houston delivered massive bowl wins that sent a clear message on the national stage: the Big 12 is built different. In this episode of First and 16, we break down how both programs dominated their matchups, what these victories mean for the future of the conference, and why the SEC’s disastrous 0-2 bowl day matters more than national media wants to admit. Was this just a bad day for the SEC, or more proof that the Big 12 deserves far more respect? Let’s get into it.

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In this episode, Adam dives into the uncertain future of college football bowl games as opt-outs surge, matchups lose meaning, and the postseason landscape shifts under the weight of realignment and revenue sharing. Then we flip to the hardwood, where the Big 12 is off to a scorching start and once again proving why it’s the nation’s premier basketball conference. From early statement wins to rising contenders, we break down everything you need to know as the season heats up.

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