First Friday, October 2026: AI, Trust, and What Makes Public Affairs Effective
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First Friday, October 2026: AI, Trust, and What Makes Public Affairs Effective
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In October's First Friday edition of Public Affairs Trends, host Neil Hughes revisits conversations with Katie Harbath, Gerry Gunster, and Megan Bloomgren. Their insights explore preparing for difficult decisions, understanding the people behind the data, and building credible coalitions. Together, they highlight why listening, trust, and sound judgment remain essential as technology changes how public affairs professionals work.
Neil also covers Zack Laven's promotion to principal at Fulcrum, new Public Affairs Council research showing widespread AI adoption but limited formal measurement, and a Virginia experiment testing text messaging alongside door-to-door canvassing. The episode examines a shared challenge across these stories: determining whether new tools and increased activity produce meaningful results.