Welcome to The Environmental Fundraiser's Handbook. A four-part video miniseries about what it means to be a “good” environmental fundraiser in these times with real stories, practical insights, and new ways of thinking about fundraising.

How can fundraisers communicate environmental issues with honesty, clarity and hope?

In this episode, we focus on how we move beyond fear-based or overly simplified messaging towards storytelling that is values-led, authentic and grounded in purpose. Guests bring perspectives on what stories inspire action, what stories funders’ respond to and what a “good” environmental story can be. Our speakers include:

• Rachel Orr, CEO, Climate Outreach
• Louise Krzan, Head of Philanthropy, Zoological Society of london
• Raysa França, Senior Philanthropy Advisory Manager, Impatience Earth
• Andy Raingold & Chloe Revill, Co-Founders & Directors, Change in Nature
• Host: Natasha Ratter, Environmental Groups Lead, EFN

Thank you to all our contributors and partners for sharing their insights and helping make this video miniseries so successful. We want to especially thank The Onion Garden for hosting us in London and Studio Goldstar for producing this series.

About Studio Goldstar. This video mini-series was produced by Josie Colter and Ben Beheshty at Studio Goldstar, a creative podcast studio producing climate stories, based in London. Its mission is to make the climate conversation something everyone wants to be a part of. Find out more.

Find us on our website: www.greenfunders.org

Follow us on LinkedIn: @Environmental Funders Network

Follow us on Instagram: @Environmental Funders Network

The Environmental Funders Network (EFN)’s vision is an effective, flourishing ecosystem of environmental philanthropy that is supporting people and the planet to thrive together. Our mission is to cultivate knowledge and relationships that enable environmental philanthropy to step up its impact in response to the climate and nature emergency.