『Find The Way』のカバーアート

Find The Way

Find The Way

著者: Erik Lehikoinen and Bautista Cardenau
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How emerging market entrepreneurs, investors, and communities are finding the way, no matter how volatile the environment sometimes may seem.Erik Lehikoinen and Bautista Cardenau 経済学
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  • #30 - Going Viral, Game Brand, and Marketing vs Product | Max Cavazzani & Peter Vesterbacka
    2024/01/10

    Behind Angry Birds and Trivia Crack's globally recognized brands, there are whole team efforts that got them where they are today. Max Cavazzani, CEO & Founder at Etermax | Trivia Crack, and Peter Vesterbacka, ex-CMO & Mighty Eagle at Rovio | Angry Birds, share their experiences in building the viral games and their thoughts on Competition, Marketing, Product, and Brand.


    Maximo Cavazzani is the founder and CEO of etermax, the global interactive entertainment company, creator of flagship brands like Trivia Crack (Preguntados) and Word Crack (Apalabrados) which have been connecting, building communities, and co-creating value through interactive content in more than 180 countries for more than 10 years. At 22, while studying computer engineering, Maximo developed iStockManager, the first mobile application for buying and selling stocks on iPhone, which was later acquired by a major U.S. broker. This early success led him to create his own company.

    Peter Vesterbacka is an entrepreneur from the Finest Bay Area at the Heart of Eurasia, Helsinki, Finland. Branded communities co-created and initiated by Peter include the HP Bazaar, Mobile Monday, Slush, and Startup Sauna. He was the Mighty Eagle at Angry Birds for many years taking that brand to unprecedented heights. Peter is also an adjunct professor of Innovation and Entrepreneurship at Tongji University, one of the leading universities in China. In 2011 Time Magazine named Peter one of the 100 most influential people on the planet.

    Please enjoy!


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    40 分
  • #29 - Impact Investing in Latin America
    2023/12/13

    Anna Raptis and Justin Schwartz dive into Impact Investing and the current status in Latin America. We go through what is Impact Investing, why it matters, how it gets measured, and other related topics. Anna Raptis is the founding and managing partner of Amplfica Capital. Investing to increase economic participation and opportunities for women in Latin America. She is passionate about and committed to developing professional women and women investors, to support this goal she is a cofounder of Women in Venture Capital and Private Equity in Mexico and Voz Experta Mexico. Justin Schwartz is the Managing Partner of IMPAQTO Capital, an impact investing fund providing flexible capital to early-stage startups in the Andean Region. He is passionate about investing in entrepreneurs who are leveraging innovation to solve Latin America's most pressing problems. Please enjoy! Subscribe to the weekly newsletter: ⁠⁠https://www.helmi.la/findtheway Follow more: Twitter: ⁠⁠https://twitter.com/helmitech⁠⁠⁠⁠ Instagram: ⁠https://www.instagram.com/helmi.tech/⁠⁠⁠⁠ TikTok: ⁠⁠https://www.tiktok.com/@helmi.tech⁠⁠⁠⁠ LinkedIn: https://www.linkedin.com/company/find-the-way/ Youtube: ⁠⁠https://www.youtube.com/@helmitech

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    1 時間 3 分
  • #28 - Limited Partners in Latin America
    2023/11/29

    Join Alejandra Rios, CEO at Ambrosia & Shark at Shark Tank Mexico, and Claudio Schlegel, Angel investors & LP for 6 VC funds in Latam, as they delve into various aspects of investing and entrepreneurship in Latin America.


    Alejandra discusses her diverse involvement in businesses, including a family-owned catering and food service company, her investments in several venture capital funds, and angel investments. She highlights her role as a fund manager in her venture capital fund, Meraki Ventures, which focuses on consumer goods, direct-to-consumer companies, and the service economy. Additionally, Alejandra shares her experience as a Shark Tank investor in Mexico.


    Claudio Schlegel shares his investment journey, which began in 2010 with a microfinance firm and expanded to include investments in six funds (including Cometa, Platanus Ventures, 99 Startups, and more) and over 20 companies as an angel investor.

    Please enjoy!

    Subscribe to the weekly newsletter: ⁠⁠https://www.helmi.la/findtheway

    Follow more:

    Twitter: ⁠⁠https://twitter.com/helmitech⁠⁠⁠⁠

    Instagram: ⁠https://www.instagram.com/helmi.tech/⁠⁠⁠⁠

    TikTok: ⁠⁠https://www.tiktok.com/@helmi.tech⁠⁠⁠⁠

    LinkedIn: ⁠⁠www.linkedin.com/company/find-the-way⁠⁠

    Youtube: ⁠⁠https://www.youtube.com/@helmitech⁠

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    1 時間 19 分

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