Fewer Calls, Clearer Communication: Rock Hill’s Texting Strategy
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Fewer Calls, Clearer Communication: Rock Hill’s Texting Strategy
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You need to keep your customers informed during outages and service disruptions without overwhelming your customer service team or pulling dispatchers away from critical work.
Rock Hill Utilities introduced automated text messaging to their customers to provide faster, clearer updates and to help reduce inbound call volume and related expenses while giving employees more time to focus on restoration, service delivery, and other priorities.
In this webinar, you will discover how the utility built its texting strategy, what they learned as adoption grew, and how the program expanded beyond its original use case. You will learn how timely, targeted communications can improve your customers' experience, increase their confidence in your responsiveness, reduce operational friction, and create value across your municipality.