Black Friday is coming, and if you're a small brand you can't match Macy's at 50% off. In this episode, Nicole Di Rocco walks you through a Black Friday strategy for small fashion and product brands, and how to use AI to plan it all in about two hours: your offer, your visuals, your emails and the day after.

Get the free checklist, the graphics and the full breakdown on Substack: fasttrackyourbrand.substack.com/p/black-friday-2-hour-ai-plan
Paid subscribers get the Black Friday Agent Kit: 5 AI agents, copy-and-paste prompts and the full 10-email sequence.

In this episode:

• Why step one isn't a sale, it's a decision: do Black Friday on purpose, or skip it on purpose
• What to steal from Sephora, Everlane, Patagonia, Burberry and REI, at your size
• The 2-hour plan in 5 moves: protect your hero product, make your visuals in one sitting, grow your list, make your top 5 product pages gift-ready, and plan the day after
• How AI does the margin math in seconds before you pick a discount
• What happened on Thanksgiving night when Nicolita aired on Billion Dollar Buyer

Want help setting this up?
Mallyce from Flume & Field: creative direction and AI agent setup for brands. flumeandfield.com · LinkedIn · hello@flumeandfield.com
Josh Gross, Remote CNTRL Studio: use code FASTTRACK for a listener discount on Signal and Control Room. remotecntrl.studio

Join the community: fasttrackyourbrand.substack.com
Let's connect on Instagram: @nicole_di_rocco

Episode 100 is here. Nicole Di Rocco shares why the show is evolving into FA$TTRACK Your Brand, the alleyway story of how she found her first sewers for a Nordstrom order, the one lesson she wishes she had learned sooner, and the new home for our community on Substack.

Join the community and drop your brand in the chat: fasttrackyourbrand.substack.com

In this episode:

• Who this show is for: the dreamer, the trained designer, and the founder stuck in busy work
• Why starting small, one vendor at a time, gets you further than a big dream that feels heavy
• The customer feedback lesson from Nordstrom and CNBC's Billion Dollar Buyer
• Why slow sales may be a visibility problem, not a product problem
• What is changing with the Fashion Launch Mentor AI as custom GPTs retire on December 11
• FA$TTRACK LIVE: a new show where brands feature their styles

Chapters:
0:00 Intro
2:14 Who this show is for
3:17 The alleyway story: finding my first sewers
6:56 Start small, grow fast
7:14 The customer feedback lesson
10:11 Not a product problem, a visibility problem
13:54 Coming soon: FA$TTRACK LIVE

Full show notes: fashionbizmentor.com/blog/fashionpodcast100

In Episode 99 of the Fast Track Your Fashion Brand podcast, Nicole Di Rocco breaks down Step 7 of the Fashion Launch Blueprint—Pricing!

Learn how to price your fashion product before you even make a sample using AI tools, margin formulas, and a strategy that scales. Whether you're DTC or wholesale curious, this episode will give you a solid pricing structure to build from.

Get the Fashiona Launch Blueprint here

In Episode 98 of Fast Track Your Fashion Brand, Nicole walks through Step 6 of the Fashion Launch Mentor Blueprint: crafting product features and benefits that actually sell. Learn how to describe your product in a way that makes customers want to buy. Whether you're just getting started or refreshing your brand copy, this live example using a tween swimwear brand will show you how it's done.

✨ Sample bullets you can steal:

• Premium fade-resistant Italian fabric

• Modest coverage that stays put

• Confidence boosting, mom-approved, selfie-worthy

👉 Access the Fashion Launch Mentor AI: https://www.fashionbizmentor.com

In this episode of the Fast Track Your Fashion Brand™ podcast, we're diving into Step 5 of the Fashion Launch Mentor Blueprint, your Unique Value Proposition (UVP). I'm walking you through a live brand build using our Fashion Launch Mentor AI, focused on a tween swimwear line. We'll explore emotional hooks, sticky taglines, and the standout product features that make a brand unforgettable.

✨ UVP Sample:
"We create stylish, modest two-piece swimwear for tweens that actually fits — thoughtfully designed for growing bodies, active play, and trend-forward confidence."

Tune in to hear the full breakdown and how YOU can craft a UVP that connects.

👉 Access the AI and your Launch Blueprint here: https://www.fashionbizmentor.com/

Join Nicole in Episode 96 as she continues building a pretend tween swimwear brand using the Fashion Launch Mentor AI. Today's focus is Step 4, defining your brand values, mission, and vision. Hear Nicole talk through the prompts, uncover the heart of the brand, and show how AI can bring clarity to your fashion launch plan.

💡 Get the Blueprint + AI here → https://www.fashionbizmentor.com/

This episode is part of a real-time series showing you how to go from fashion idea to strategic launch plan using Nicole's 12-step method.

In Episode 95 of the Fast Track Your Fashion Brand Podcast, Nicole Di Rocco walks you through Step 3 of the Fashion Launch Mentor AI — clarifying your problem, solution, and elevator pitch. Follow along as she builds out the foundation for her tween swimwear brand and learn how to turn your messy ideas into a clear, compelling business concept.

👉 Access the Fashion Launch Mentor AI & Blueprint: https://fashionbizmentor.com

In Episode 94 of the Fast Track Your Fashion Brand Podcast, Nicole Di Rocco shows you how to clarify your ideal customer persona using Step 2 of the Fashion Launch Mentor AI. Follow along as she builds out the customer avatars for her tween swimwear brand — "Savvy Sophia" and "Modern Mama" — and learn how to turn pain points into content gold.

👉 Access the Fashion Launch Mentor AI & Blueprint: https://fashionbizmentor.com