Fall in Love with the Problem: How Intuit Drives AI Upskilling with Drew Goodrich
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Today, I'm talking with Drew Goodrich, Talent Development Executive at Intuit, the global financial technology company behind TurboTax, QuickBooks, Credit Karma, and Mailchimp.
Drew's team has been leading AI upskilling at Intuit for more than two years, and this conversation goes well beyond theory. Drew shares how he approaches building a skills-based organization, how Intuit's upskilling has evolved from prompting basics to real workflow redesign, and a story about a teammate who used a Claude skill to cut a daily task from about thirty minutes to two. We also talk about why the human skills matter more than ever, what managing a team of humans and AI agents asks of a leader, how to measure adoption without turning metrics into the goal, and how Intuit is using AI to make career growth easier and more personal.
In this episode, Drew shares:
- His rule for skills work: think big, start small, learn fast, and point it at a business problem worth solving
- How he separates evergreen skills (critical thinking, judgment, problem-solving) from fast-changing ones like AI
- Why any learning product has to be "done for me, not to me" if people are going to use it
- How Intuit's AI upskilling evolved from prompting basics to personal and company-wide workflow redesign
- The real story of a teammate who built a Claude skill and turned 30 minutes of daily approvals into two
- Why time and change are the biggest barriers to adoption, and why you should "keep falling in love with the problem"
- His Little Caesars analogy: knowing when to scale a proven recipe and when to experiment
- What leaders need to keep human when they manage a team of people and AI agents
- How to measure AI adoption (usage, depth, time, cost, quality) without letting the target become the goal
- How his team built a Claude skill that recreates a career coaching conversation and connects people to the right learning
- Why Intuit's Responsible AI principle of "enhancing human talent" guides hard decisions
Resources mentioned:
- Intuit: https://www.intuit.com
- Intuit's Responsible AI principles:
Connect with Drew Goodrich on LinkedIn
Work With Andy:
If your organization has rolled out AI tools but the work itself hasn't changed yet, Andy's AI Kickstarter Workshop is a hands-on, 90-minute session that helps teams move past fear and into real, everyday AI use on their own work. And his Career Ownership and AI Keynote helps people understand what AI means for their own growth and take charge of it.
Reach Andy at andy@andystorch.com | LinkedIn: https://www.linkedin.com/in/andystorch/
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