エピソード

  • Mom & Pop Businesses Are The Backbone Of Our Economy

    Mom & Pop Businesses Are The Backbone Of Our Economy
    2025/12/24
    Pull up a seat as we shine a light on the true backbone of the economy: mom & pop businesses. The corner shops, family-run storefronts, and passion-led ventures that may never make venture capital headlines—but keep communities alive and thriving. We dig into what it really takes to build something sustainable without a safety net, why generational grit is a powerful form of wealth, and how defining success on your own terms can be the ultimate version of financial freedom. This conversation is for the builders who bet on themselves, stay rooted in the people they serve, and prove that legacy can be just as powerful as scale. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    53 分
  • The Business of Joy

    The Business of Joy
    2025/12/10
    In this episode of FYM, Ty and the crew dive into the powerful connection between hobbies, creativity, mental health, and entrepreneurship. From storytelling and filmmaking to golf, gaming, photography, and writing, Ty breaks down why hobbies aren’t just side activities—they’re essential tools for wellness, idea generation, and long-term success. The conversation explores how creative expression fuels business strategy, personal growth, and emotional balance in high-performing entrepreneurs. Ty shares personal stories about discovering screenwriting during COVID, why every entrepreneur is inherently creative, how hobbies can accidentally become businesses, and why the rush to monetize everything can drain the joy out of your passions. He also explains how golf evolved from a casual interest into a powerful mental reset and unexpected networking tool, and why creativity never truly runs out—only conversation does. The episode also touches on AI versus human creativity, idea ownership, and building meaningful work that lasts beyond money. This episode is a must-watch for entrepreneurs, creatives, founders, and anyone battling burnout who needs a reminder that your hobbies might be the doorway to your next breakthrough. Like, subscribe, and drop a comment with your favorite hobby and how it’s impacted your life. 00:00 The Dilemma of Monetizing Hobbies 03:00 The Value of Hobbies During COVID 05:13 Discovering a Passion for Writing 07:22 Balancing Creativity and Business 15:10 The Source of Ideas and Creativity 23:22 Reflecting on Photography as a Career 24:15 Transitioning to Script Writing 26:44 The Business of Film and TV 29:46 The Importance of Hobbies 34:49 Golfing and Networking Get The Colture Playbook Vol. 1 Bundle! https://coltureplaybook.com Get your digital copy on Amazon!https://amzn.to/48G4d26 Learn more about your ad choices. Visit megaphone.fm/adchoices
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    48 分
  • The Colture Playbook and Mastering The Music Business

    The Colture Playbook and Mastering The Music Business
    2025/11/26
    In this episode, we break down the powerful connection between discipline, cultural capital, and financial independence in the music industry with Ty as he gives us a deep dive into The Colture Playbook, Vol. 1. We open by exploring why discipline is one of the most overlooked success drivers in today’s music landscape. Ty explains how consistent habits, intentional decision-making, and long-term thinking separate rising artists from those who burn out—especially in an industry where time, money, and opportunities are often wasted. We dive deep into the concept of cultural capital and how it gives young artists access to rooms, relationships, and resources without traditional financial backing. Ty introduces the idea of the “$30,000-a-year mentality”—a practical framework for building financial discipline, staying grounded, and creating sustainable growth in your music career. You’ll also learn about unconventional funding methods for independent artists looking to maintain ownership and control. From protecting your masters and licenses to understanding how music licensing works (think “renting a house” but for your art), Ty breaks down strategies that help artists stay empowered. We discuss alternatives to predatory label advances and payday-loan-style deals—highlighting tools like Sound Royalties, American Express, and PayPal working capital that can help artists secure funding without losing their creative or financial rights. The episode closes with an essential walk-through of a complete artist management checklist—covering music registration, touring logistics, brand development, online presence, and everything artists should have in place before scaling up. We also look ahead to Colture Playbook Volume 2, the next guide designed to elevate creators with even sharper insights and strategies. Throughout the conversation, we highlight the importance of integrity, accountability, and community, especially among Black professionals navigating the music business. This episode is a must-listen for artists, managers, entrepreneurs, and anyone seeking smarter, more sustainable ways to build a career in today’s music ecosystem. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    38 分
  • F*** You Moments: Discovery, the AI Bubble, & Consequence

    F*** You Moments: Discovery, the AI Bubble, & Consequence
    2025/11/19
    What if the real flex isn’t how much money someone has—but how responsibly they use it? In this week’s episode of “FYM with Ty and Yoh,” we jump straight into the chaos surrounding the newly released Epstein emails, the big-name players caught in the spotlight (yes, Larry Summers included), and how power mixed with entitlement can send people on a fast track to self-destruction. We even put that in contrast with how Jeff Bezos handles his personal world, and the difference a functioning moral compass can make when you're sitting on billions. Then we switch gears and tap into Ty’s brain—aka the AI oracle. Together, we imagine a future where AI isn’t just generating playlists but entire movie sequels, like a wild, algorithm-built follow-up to Contagion. We go deep on whether we’re heading into another AI bubble (hello, dot-com déjà vu), how AI could reshape jobs, and why some people will embrace it while others put up a fight. And in true FYM fashion, we talk about how the most unexpected industries—like the adult entertainment world—have historically pushed tech faster than anyone admits. As we wrap, we’re asking the big question: Is AI going to elevate entertainment or bulldoze it? From sports to concerts to the streaming giants like Apple and Amazon weaving AI into everything, we debate where humans still outrank machines—especially in those electric live moments you can’t fake. Because no matter how advanced tech gets, seeing a human absolutely dominate their craft hits different. (00:10) Power, Ethics, and Epstein (13:33) AI Impact on Economy and Society (24:17) Future of AI in Entertainment (30:00) Blurring Lines of Reality and AI Learn more about your ad choices. Visit megaphone.fm/adchoices
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    41 分
  • How Future, Travis Scott, and JID Built Unshakable Personal Brands

    How Future, Travis Scott, and JID Built Unshakable Personal Brands
    2025/11/12
    In this episode, Ty explores the powerful intersection between personal branding and hip-hop culture, inspired by early social media moments and artists like 50 Cent and Ludacris, who mastered the art of online influence. The conversation highlights how personal branding has evolved from a celebrity strategy into a universal necessity for creators, entrepreneurs, and professionals navigating today’s digital landscape. Through an engaging discussion, the hosts break down the ways icons such as Tyler, the Creator and Kid Cudi have balanced authenticity with public perception. Their journeys reveal how maintaining a unique voice and vision can be both a creative pursuit and a business strategy in an era shaped by AI, digital transformation, and social media visibility. Listeners are taken on a storytelling journey that illustrates how hip-hop artists leverage branding to expand their influence beyond music. From Travis Scott’s immersive brand partnerships to JID’s distinctive artistic identity, the episode unpacks how these artists build loyal audiences while navigating the unpredictable nature of online culture. The hosts also share personal anecdotes—including an unforgettable Twitter exchange with Kid Cudi—that underscore the real-world power of connection and expression in the digital space. Adding humor and relatability, the episode features a lighthearted story about Future at Carbone in Miami and his unexpected potential cameo as a ticket scalper in “Money Talks.” Beyond the laughs, the tale underscores how every public moment contributes to an artist’s evolving narrative. Ultimately, the episode offers a deeper look at how personal branding shapes careers in music and entertainment, emphasizing the importance of authenticity, adaptability, and storytelling. Tune in for a compelling blend of humor, insight, and actionable lessons on how to cultivate a brand that resonates in today’s fast-changing creative world. (00:00) Exploring Personal Branding and Artistry (06:13) Navigating Personal Branding Challenges (14:30) Artistic Authenticity in the Music Industry (23:03) Evolution of Rapper Personal Brands (28:04) Navigating Online Reputation Management (39:32) Navigating Personal Branding Challenges in Music Personal Branding, Artistry, Hip-Hop, Tyler the Creator, Kid Cudi, Authenticity, Public Perception, Technology, AI, Digital Transformation, Social Media, Music Industry, Travis Scott, JID, Reputation Management, Future, Brent Faiyaz, Instagram, TikTok, Twitter Get The Colture Playbook Vol. 1 Bundle! https://coltureplaybook.com Get your digital copy on Amazon!https://amzn.to/48G4d26 Follow FYM on Socials and Streaming Platforms! Twitter https://twitter.com/FuckYouMoneynow Instagram https://www.instagram.com/fuckyoumoney/ TikTok https://www.tiktok.com/@fxxkyoumoney Spotify https://spoti.fi/3Pqk6mP Apple https://apple.co/3TfKHVR Amazon Music https://amzn.to/3P7t0Fp About FYM: FYM is a new casual wellness series co-hosted by business executive, Ty Baisden, and music journalist, Yoh Phillips. Their straightforward conversations about business, health, wealth, financial literacy, and why it’s important to have some FYM gives fresh insight and suggestive advice to aspiring entrepreneurs and knowledge-seeking artists looking to learn the game so they don’t get taken advantage of. Alongside each season of FYM, Ty and Yoh will also publish a new volume of the Colture Playbook that further informs. The Colture Playbook Vol. 1 is out now. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 分
  • F*** You Moments w/ Yoh & Ty: Legacy, Long-Term Vision, & Authenticity

    F*** You Moments w/ Yoh & Ty: Legacy, Long-Term Vision, & Authenticity
    2025/11/05
    What if a decade-long strategy could redefine success across music, sports, and media? In this episode, we take you behind the scenes of our strategic roadmap — from navigating global time zone challenges on the West Coast to embracing transformative innovations in AI, blockchain, and sports contract negotiations. Discover how our long-term vision through 2026 and beyond is shaping the future of creative industries. We also pull back the curtain on our executive retreats, revealing how intentional rest and cultural rejuvenation fuel creativity, leadership, and sustainable growth within our organization. Then, we dive into the music industry’s evolution — celebrating the legacy of icons like D’Angelo, unpacking the rise of male R&B artists, and examining marketing strategies that elevate authentic artistry. We also confront one of the industry’s biggest issues: fake streaming in hip-hop. Learn how deceptive streaming practices distort success metrics and why protecting musical integrity is more vital than ever. Tune in for a thought-provoking conversation that bridges creativity, technology, and ethics — and discover how true innovation begins with purpose, strategy, and timeless sound. (00:00) Building a Decade Plan for Success (10:13) Reflecting on Music Legends and Culture (24:23) Exposing Fake Streams in Music Industry Learn more about your ad choices. Visit megaphone.fm/adchoices
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    33 分
  • How to Grow Your Music Career Through Mentorship & Networking

    How to Grow Your Music Career Through Mentorship & Networking
    2025/10/29
    Can mentorship be the missing link in accelerating your music career? In this episode, we explore how guidance from industry icons like No I.D. and Raphael Saadiq can open doors, inspire growth, and shape the future of creative independence. Hear personal stories of mentorship, career pivots, and long-term success from professionals who’ve learned to blend experience with innovation. We discuss the real value of authentic relationships in music — beyond digital mentorship platforms — and how staying curious and connected can transform both your artistry and career path. Featuring insights from Nathan Slavik, John Jones, and other respected voices in the industry, this episode dives deep into how collaboration and history fuel sustainable success in music and journalism alike.. 0:00 Introduction 1:45 The Power of Mentorship in the Music Industry 6:20 Lessons from No I.D. & Raphael Saadiq 12:00 Building Real Relationships in a Digital Era 18:30 Career Growth Through Collaboration 24:10 Long-Term Vision in Music & Media music industry mentorship, music career advice, artist development, creative networking, music business insights, No I.D., Raphael Saadiq, Nathan Slavik, John Jones, building music careers, music podcast, mentorship stories, how to grow in the music industry, professional growth for artists, music journalism Get The Colture Playbook Vol. 1 Bundle! https://coltureplaybook.com Get your digital copy on Amazon!https://amzn.to/48G4d26 Follow FYM on Socials and Streaming Platforms! Twitter https://twitter.com/FuckYouMoneynow Instagram https://www.instagram.com/fuckyoumoney/ TikTok https://www.tiktok.com/@fxxkyoumoney Spotify https://spoti.fi/3Pqk6mP Apple https://apple.co/3TfKHVR Amazon Music https://amzn.to/3P7t0Fp About FYM: FYM is a new casual wellness series co-hosted by business executive, Ty Baisden, and music journalist, Yoh Phillips. Their straightforward conversations about business, health, wealth, financial literacy, and why it’s important to have some FYM gives fresh insight and suggestive advice to aspiring entrepreneurs and knowledge-seeking artists looking to learn the game so they don’t get taken advantage of. Alongside each season of FYM, Ty and Yoh will also publish a new volume of the Colture Playbook that further informs. The Colture Playbook Vol. 1 is out now. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    40 分
  • Beyond Transactions: How to Build Meaningful Relationships

    Beyond Transactions: How to Build Meaningful Relationships
    2025/10/15
    Can one unexpected encounter completely change how you see relationships in your career? In this episode, we explore how authentic connection and reciprocity can transform the way you navigate industries like music, wellness, and real estate. What started as a chance meeting with a real estate professional became a lesson in the art of giving, supporting, and building relationships that go beyond transactions. Featuring insights from Sean G of Live Nation and other respected industry voices, we uncover how to create partnerships rooted in mutual respect and genuine value. Whether you’re a young hustler finding your footing or an established professional looking to strengthen your network, this episode breaks down how reciprocity, communication, and clear boundaries can help you thrive.We’ll also dive into personal stories that reveal why setting boundaries—like no-contact weekends—can actually deepen your professional relationships. From conversations on mental wellness and emotional honesty among Black men to encounters with cultural figures like Kurt from New Balance, Carl Cherry from Spotify, and even Drake, this episode shines a light on what it really means to build connections that last. Keywords: reciprocity in business, building authentic relationships, networking tips, music industry connections, Live Nation, mental wellness, Black men in business, emotional intelligence, personal growth podcast, relationship building, communication skills Get The Colture Playbook Vol. 1 Bundle! https://coltureplaybook.com Get your digital copy on Amazon!https://amzn.to/48G4d26 Follow FYM on Socials and Streaming Platforms! Twitter https://twitter.com/FuckYouMoneynow Instagram https://www.instagram.com/fuckyoumoney/ TikTok https://www.tiktok.com/@fxxkyoumoney Spotify https://spoti.fi/3Pqk6mP Apple https://apple.co/3TfKHVR Amazon Music https://amzn.to/3P7t0Fp About FYM: FYM is a new casual wellness series co-hosted by business executive, Ty Baisden, and music journalist, Yoh Phillips. Their straightforward conversations about business, health, wealth, financial literacy, and why it’s important to have some FYM gives fresh insight and suggestive advice to aspiring entrepreneurs and knowledge-seeking artists looking to learn the game so they don’t get taken advantage of. Alongside each season of FYM, Ty and Yoh will also publish a new volume of the Colture Playbook that further informs. The Colture Playbook Vol. 1 is out now. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    41 分