Expert Press Relations Advice: Must Dos & Don’ts, An Interview with Media Publicist & Trainer Joanne McCall
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📖 Authors: Scared to approach the media to interview you about your book? Find out how media publicist and trainer Joanne McCall coaches her clients to deliver compelling interviews as we discuss her new book Media Darling: Shine Through Every Interview
📋 Marketing campaigns take a lot of touches to get reaction, so adding promotional products the mix increases impact, while changing up routines of emailings and social media.
📺 Watch my interview with media publicist and trainer Joanne McCall as we discuss her new book Media Darling: Shine Through Every Interview
📥 Offline direct mailings make cost-effective interactions. Listen as Jeff addresses some item options that make a statement as well as workarounds for shipping delays, such as buying USA-made premiums.
📖 Learn:
✧ Tips to become a Media Darling, the go-to on your topic for interview hosts
✧ How to prepare to do interviews to make the best first impression
✧ Pitfalls to avoid in interviews
✧ How they are much more than “giveaways”
💡 Want a pro to help you?
Promotional concepts are just part of a great direct response or performance marketing program. I write about online and offline channels in my book: Rockin' ROI: How to Bootstrap Ecommerce with Performance-based Marketing at https://amazon.com/author/jancarroza.
Let's connect! https://jancarroza.bio.link.