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Experiential Marketing with Judy Lee

Experiential Marketing with Judy Lee

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They say the average person sees something like 10K ads per day. A constant flood of messages and hooks, all vying for a sliver of our attention. So what does it take to be noticed? To be memorable? To be relevant? One way is to create moments that aren’t just seen, but are lived.

In this episode, J.B. explores the extraordinary with Judy Lee, Senior Director of Global Brand Experiences at Pinterest. The conversation is packed with ideas for live events and experiences that work in a new era where inspiration and authenticity take center stage.

"It's not as much about 'let me take a photo of me being somewhere.' It's more about 'I want to experience something authentic...' We always have to think about who are we serving, how can we be additive to their lives?" - Judy Lee

Follow Judy on LinkedIn and Instagram @judyleebk.

Mentioned in this episode:

  • North West / Daniel Roseberry take
  • Pinterest Predicts
  • Pinterest Manifestival
  • Pinterest Presents

Producer and editor: Micah Vono
Story producer and editor: Sarah Kuck
Associate producer: Justin Toy

Follow Unserious in your podcast app, at unserious.com, and on Instagram and Threads at @unserious.fun.

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