『Ethical Voices Podcast: Real Ethics Stories from Real PR Pros』のカバーアート

Ethical Voices Podcast: Real Ethics Stories from Real PR Pros

Ethical Voices Podcast: Real Ethics Stories from Real PR Pros

著者： Mark McClennan APR Fellow PRSA
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概要
 Ethical Voices is a weekly podcast featuring real stories, from real PR professionals about real ethical issues they have faced. Hosted by Mark McClennan, APR, Fellow PRSA, each week highlights a new PR professional and one key ethical decision or challenge they faced in their career.(c) Ethical Voices マーケティング マーケティング・セールス 経済学
エピソード
  • Progress Doesn't Require Full Agreement

    Progress Doesn't Require Full Agreement
    2026/10/26

    Josiane Martinez, the founder and CEO of ASG, discusses a number of ethics issues including:

    1) How to weigh client success against potential harm to a community

    2) Why demographic data alone won't tell you what your audience needs

    3) How to find common ground without agreeing on everything
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    15 分
  • Purpose, Profit, and AI: The Ethical Trade-Offs Every Organization Is Making Today

    Purpose, Profit, and AI: The Ethical Trade-Offs Every Organization Is Making Today
    2026/09/14

    This week on EthicalVoices, Martina Quinn, the CEO of Alice PR and co-chair of the Ethics Board to the International Communications Consultancy Organization discusses:

    • Can PR agencies embrace AI without compromising their values or contributing to the very problems they are trying to solve?
    • What happens to trust in PR when unethical practitioners ignore professional standards and the entire industry gets blamed for their behavior?
    • How to bring your whole team into AI decisions instead of imposing a strategy from the top down.
    • Three principles for making hard ethical calls when the answer isn't black and white
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    21 分
  • Why kindness may be the most overlooked principle in ethical AI leadership

    Why kindness may be the most overlooked principle in ethical AI leadership
    2026/06/01

    This week on EthicalVoices, Loren King, digital marketing supervisor for AI and insights at MorganMyers, discussed ethical issues including:

    · How coffee talks and can build a healthy AI adoption culture

    · Why organizations need an AI philosophy, not just policies

    · Why communicators must balance AI innovation with humanity, empathy, privacy, and environmental impact
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    23 分
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