Episode 9: Exploding The Myth of ELT - Episode 9 - Learning Outcomes pt 2 + Innovation & Marketing in ELT
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Episode 9: Exploding The Myth of ELT - Episode 9 - Learning Outcomes pt 2 + Innovation & Marketing in ELT
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This week Caroline wanted to say a bit more on formal learning outcomes in mainstream education leading into ELT and how we both find it perpetually surprising that the billions of English learners are, in our view, being not only let down but, worse, blamed for their failure to speak by the ELT status quo. It is changing and new ways of working have developed but no hugely profitable hegemony gives up without a scrap and Jason talks about innovating and the backlash that he experienced by just doing something differently and proving it. And proof, real proof of efficacy, should we both think be a mainstay of marketing in such an important and (potentially) life-changing practice, but it isn't. Look around! Or have a listen :-)
To learn more about the contributors to this podcast visit:
Caroline Swinton - https://www.facebook.com/madrelinguadilondra
Jason West - https://englishoutthere.com/about-us/about-us