Episode 7: Mental Breakdowns Mid-Storm | The Reality of Being a Snow Operator with Jack Kobes of Owen's Mowing
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Episode 7: Mental Breakdowns Mid-Storm | The Reality of Being a Snow Operator with Jack Kobes of Owen's Mowing
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In Episode 7 of the ICEBREAKER Podcast, host Amanda sits down with Jack Kobes, co-owner of Owen's Mowing out of Omaha, Nebraska.
What started with Jack pushing a neighbor's lawn mower as a kid became a full-time landscape and snow operation in 2019. Today Jack and his brother run local strip malls and smaller lots at home, then load up for travel snow on massive distribution centers and big-box sites, including multi-day Bentonville and Houston runs. This episode is honest operator talk: the good, the messy, and the parts nobody puts on a highlight reel. What you will learn in this episode: • Building from a side hustle: How Owen's Mowing went from school-year mowing to full-time commercial work, subcontracting, and owning their own lots. • Travel snow vs. local lots: Why a 1.2-mile windrow on a distribution center is a different beast than bouncing between Omaha strip malls, and what it takes to keep crews motivated on multi-state pivots (including an Arkansas-to-Houston stretch that turned into nearly a week on the road). • Bentonville chaos: Coordinating out-of-town properties by store number, picking up 12 extra-large commercial sites mid-storm when another provider failed, and running 37-39 hour stretches with group phone calls lasting 14-16 hours. • De-icing reality: Why most of their book still runs salt (plus Ice Slicer / treated salt), why a few accounts still want sand, and why Jack is interested in liquids to simplify truck setups and cut corrosion concerns. • Operator truth: Staying focused after hour 30, why almost everyone who plows long enough has backed into a pole, and why safety (pull over and sleep) matters more than bragging about marathon shifts. • Family business leadership: The hard part of employing your brother and close friends when you hate confrontation but still have to run the business. • Local storm prep: Halloween equipment deadlines, day-before plow and salter mounts, True Weather for start times and post-storm inch reports, prioritizing bread-and-butter contracts before travel, and the nap-at-home mistake you only make once. • Rapid fire: Night storms, small events over one giant blizzard, energy drinks, wheel loaders, and the thousand alarms on a snow guy's phone. If you push snow, manage crews, bid commercial work, or are thinking about travel snow, this one will feel familiar in the best way.Connect with Owen's Mowing: owensmowing.com
Learn more about Ice Solutions & Arctic Armor: myicesolutions.com
Guest ideas or questions? Email podcast@myicesolutions.com
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