Texas regulations are changing the cannabis and hemp industry — and for retailers like Black Lotus, adapting quickly has become a matter of survival.

In Episode 42 of The Sativa Segment, Richard Cheng sits down with Black Lotus owners Cole and Rick to discuss their journey from working together at a vape shop to taking the risk of launching their own retail business in Rockwall, Texas. They share why they worked seven days a week and went eight months without paying themselves, how they built Black Lotus around education and customer service, and what helped them stand out in a crowded industry.

The conversation then turns to the dramatic changes happening across Texas. Cole and Rick explain how THC products became one of the biggest drivers of revenue for retailers, what recent restrictions have meant for their business, and why some shops have already been forced to close.

With traditional THC revenue disappearing, the pair shares how they are exploring products like Blue Lotus, gummies, beverages, and other alternatives while remaining cautious about simply chasing the next trend. Their strategy: understand the products, listen to customers, stay educated, and continue adapting.

Richard, Cole, and Rick also address the broader impact of regulation on small businesses, employees, and the future of the Texas hemp industry — and offer a message to business owners trying to weather the uncertainty.