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Episode 259 - Employee Communications During a Crisis: Rachel Pavsner

Episode 259 - Employee Communications During a Crisis: Rachel Pavsner

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概要

Rule number 1 of crisis communications is "Know Your Audience." In practice that translates into writing statements that focus on what the audience is going to feel, rather than focusing on what the leaders want to say. Hello everyone and welcome to episode 259 of the Resilient Journey Podcast, presented by Anesis Consulting Group! This week we are joined by communications consultant Rachel Pavsner to talk about how organizations should communicate with employees before, during and after a disruptive incident. Rachel and Mark talk about the company's responsibility for communicating with employees - and Rachel says it comes down to relevance. She says that it's important that we be consistent when it comes to employee comms and suggests that scenario planning is critical when it comes to developing effective communications strategies. And, Rachel and Mark talk about the effective use of mass notification systems. Be sure to follow The Resilient Journey! We sure do appreciate it! Check out the Resilient Journey Hub! Want to learn more about Mark? Click here or on LinkedIn. Special thanks to Bensound for the music.

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