Episode 257: The Local Band Problem
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What happens when you become really fucking good at something you don't want to keep doing?
You're the consultant, creative, or entrepreneur everyone calls for the same thing. You're successful. You're in demand. And you're stuck playing the hits.
Welcome to the Local Band Problem.
In this episode, we're talking about how your reputation can become your biggest obstacle to business reinvention. Why rebranding isn't enough, how context changes your value, and what it actually takes to outgrow a successful business without blowing up your financial security.
Because following your dreams is adorable until somebody has to pay the mortgage.
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