Episode 2: LinkedIn updates, newsletter growth, burnout + floristry
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Episode 2: LinkedIn updates, newsletter growth, burnout + floristry
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Hello and welcome back to Scope Creep! In this episode we're checking in on the LinkedIn experiments we promised to report back on. Christine shares her (honest!) results from a few weeks of maxing out Sales Navigator connections. There are no new client projects yet, but there's a surprise partnership lead with a fellow agency owner. Victoria updates us on her £5,000 sales course investment and how it's shaping her product outreach.
We also get into why thanking people is underrated networking, whether you can realistically make money on Substack, and why growing a newsletter organically is so hard. To wrap up, we get real about burnout heading into autumn: a therapist-approved coziness reframe, and Victoria's new floristry course (dahlia picking included). It's a reminder that marketing yourself as a self-employed person takes consistency, and feeling overwhelmed is completely normal.