In this episode of the Inside Real Estate Podcast, host Ben Fairfield sits down with David Childers, President of Keeping Current Matters (KCM).

David explains why consistency is more important than talent when it comes to marketing and educating your real estate clients. They discuss how agents can step up as the local expert by truly understanding the three main pillars of housing affordability: home prices, mortgage rates, and wages. David also shares practical advice on addressing the unspoken questions clients are too afraid to ask , the importance of having a clear opinion , and why leading with calm clarity is essential during chaotic market shifts. Finally, David reveals why he strongly believes it is still a great time to buy a home right now.

Whether you are a new agent or a seasoned broker, this episode is packed with actionable insights to help you cut through the noise and become a trusted advisor.

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